Josh Henretig, director of environmental sustainability at Microsoft, shared his company's One Great Idea: implementing an internal carbon fee as a way to build employee engagement around its goal of becoming carbon neutral.
Entrepreneur Adam Wegener told the story of how he was inspired to create portable amps using recycled aluminum cans after he first saw an amp made from an Altoids tin. After making 1,500 recycled can amps by hand, Wegener raised $17,500 of funding on Indiegogo for a product run with a manufacturer.
The power of coalitions to move messages
Suzanne Shelton, CEO of Shelton Group, detailed how several companies banded together to create a sustainability campaign that enabled them to take more risks — and send out a stronger message.
Striving toward Mission Zero
Interface CEO Dan Hendrix spoke with GreenBiz Group Chairman Joel Makower about the company's strategy to localize its goal of "Mission Zero."
GreenBiz gurus take the stage
Forum participants engaged in small group discussions with a collection of GreenBiz gurus from a variety of perspectives and industries. As a way to entice participants to attend the sessions, GreenBiz Group Chairman Joel Makower brought the gurus on stage to give short pitches about their sessions.