Anna Clark

Anna Clark is the author of "Green, American Style" and the president of EarthPeople.

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Why Super Bowl XLVI Will Be the Greenest Yet
By Anna Clark, February 03, 2012
Although it's a festival of excess in many ways, Super Bowl XLVI, taking place this Sunday, reveals how far the NFL -- and pro sports in general -- has come in considering and trying to reduce...
What Climate Action Day Can Teach Marketers About Engagement
By Anna Clark, September 23, 2011
The third annual global day of action on climate change takes place on Saturday. Here's a strategy from 350.org and Green Media Ventures that can help you make an environmental campaign stand out......
Why Employee Engagement is Critical to Sustaining Sustainability
By Anna Clark, September 06, 2011
Whether your company is pursuing a traditional, metrics-based sustainability program, or a more holistic strategy, getting your employees on board is critical to success....
Why GDiapers' Nappies are Coming Up Roses
By Anna Clark, May 17, 2011
This Q&A explores how gDiapers birthed an interactive marketing phenomenon through building customer advocacy for its disposable diapers....
Johnson & Johnson's Strides Toward Sustainable Healthcare
By Anna Clark, April 15, 2011
Al Iannuzzi, Johnson & Johnson's senior director of Worldwide Health & Safety, provides an insider's look at the company's efforts in eco-leadership. ...
Spurring the Feds to Pursue Green from Data Centers to Cafeterias
By Anna Clark, February 22, 2011
Michelle Moore is on a green mission. The federal environmental executive with the Council for Environmental Quality offers an insider's view of President Obama's Green Gov Challenge and......
America's Greenest Governor Discusses Smart Growth, Clean Energy
By Anna Clark, December 06, 2010
Colorado Gov. Bill Ritter, who has worked wonders at advancing a clean energy future for Colorado, talks about energy security, leadership and what’s next....
JCPenney: The Quiet Green Giant
By Anna Clark, October 20, 2010
The vice president of CSR at the retail giant takes the mystery out of the Fortune 500 company's sustainability strategy -- and why JCPenney seems to lie low on sustainability even it's ranked as......
The Coming Flood of Climate Refugees
By Anna Clark, August 18, 2010
Environmental refugees could increase from 50 million by 2011 to 1 billion by 2050, and director Michael Nash gives us a glimpse of the human face of climate change in his new documentary, Climate......
Selling Electric Cars Requires Plugged-In Drivers
By Anna Clark, August 03, 2010
The U.S. auto market is about to be inundated with electrified vehicle options, but without widespread initiatives to educate drivers, the new wave of electrification could crash and burn before......

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