A former Creative Director of Saatchi & Saatchi, he is founder of the ethical ad agency, Creative Orchestra. He has been a board member of Europes' largest marketing trade body, the DMA, and has been chairman of both the DMA Agency Council and the Creative Council.
A kid called David with a $600 laptop can now bring down a six-million-dollar ad campaign by big brand called Goliath. Here's how some companies are successfully navigating the new world of......
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