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Mary MacDonald

Mary MacDonald is EarthShare’s senior vice president of national business development and managing director of EarthShare New York.

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How Coca-Cola, McDonald's worked with nonprofits to get greener
By Mary MacDonald, August 02, 2012
The relationship between business and nonprofits has evolved dramatically as the two sides found ways to develop mutually beneficial efforts, and -- more recently -- collaborative partnerships.
Launching a workplace giving program? 6 questions to ask
By Mary MacDonald, July 19, 2012
Savvy companies are looking for more value from their philantrophy, via better alignment with their business strategies and more employee engagement. Here's what to consider to get it right....
The evolving roles of CSR and corporate philanthropy
By Mary MacDonald, June 28, 2012
As CSR becomes more specialized, it's time to take a look at where these efforts are placed in relation to community relations and corporate philanthropy.
Turning employees into sustainable assets
By Mary MacDonald, May 24, 2012
EarthShare describes how companies can leverage volunteer programs into a win for impacted communities, their employees and their own balance sheets.
M&A: How to find a sustainability strategy that works
By Mary MacDonald, May 03, 2012
When companies with very different sustainability approaches come together, how can they make sure their efforts remain intact? Employee involvement is key in creating a sustainability strategy...

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