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Nayelli Gonzalez

Nayelli Gonzalez is a senior strategist at Saatchi & Saatchi S, a global sustainability consulting and communications firm that promotes sustainability through purpose-driven strategy, engagement and communications programs.

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When does talking about sustainability become too risky?
By Nayelli Gonzalez, February 28, 2013
Recent sustainability campaigns by McDonald's, Coca-Cola and Clorox Green Works provide four important lessons.
Why the sustainability industry needs to engage Latinos
By Nayelli Gonzalez, December 13, 2012
Companies that aren't speaking to Latinos with their sustainability messaging are not being heard by the fastest-growing demographic in the nation.
Getting Past the Whiteness of Green
By Nayelli Gonzalez, November 12, 2010
Presentations from Dolores Huerta and Majora Carter at green conferences in the last two weeks build the case for the environmental and economic benefits of an all-inclusive green movement.
Green or Not, Content Is King on Your Company Website
By Nayelli Gonzalez, August 23, 2010
For sustainable-minded businesses as much as -- if not more than -- traditional companies, your website offers the fastest way to draw attention to your work and your products, and there are...

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