Can a Book on Geoengineering Change the Climate Conversation?

[Editor's note: We are pleased to begin a partnership with Grist, the pioneering environmental website, which will allow us to highlight some of Grist's articles on GreenBiz.com. The first article in this series comes from author Jeff Goodell, who is on tour with his new book, How to Cool the Planet: Geoengineering and the Audacious Quest to Fix Earth's Climate.

For a writer, publishing a book is like letting an animal out of a cage -- you never know how it will behave in public, whether people will be charmed by it, or scared by it. Or bored.

This is doubly true with book about geoengineering -- an issue that is volatile, profound, and morally fraught. Is it a sci-fi nightmare writ large, or a sensible back-up plan in case our climate spins out of control?

I have my own ideas about all this -- and wrote about them in my new book, How to Cool the Planet. But now, as I travel around the country for the next month, I get to hear your ideas. Are you scared by geoengineering? Worried about rogue nations -- or rogue billionaires -- taking the fate of the planet into their own hands by launching a geoengineering project? Is geoengineering another way for rich, technologically-advanced nations to exert their will over the rest of the world? Does geoengineering the planet necessarily mean the end of nature as we know it?

Read the rest of this article at Grist.org.