How Charlotte drives economic growth through sustainable innovation

Editor's Note: To learn more about smart cities and hear from Jesse Berst be sure to check out VERGE@Greenbuild this fall, November 12-13, in San Francisco.

I want to tell you about an initiative that is emblematic of an important trend – the intersection of smart grids and smart cities. It also includes several innovative approaches other cities and utilities may want to investigate.

Originally announced by former president Bill Clinton in 2010 at the Clinton Global Initiative, Envision: Charlotte has as its goal to dramatically improve the sustainability of downtown Charlotte as an engine for economic growth. The North Carolina city is sometimes called "energy capital USA" because the nearby region is home to more than 175 energy companies, employing more than 13,000 people.

The initiative is notable for several reasons:

  • Public/private partnership: The initiative includes Duke Energy, the city of Charlotte, Mecklenburg County, Bank of America and many others.
  • More than just electricity: The initiative embraces water as well, and will someday extend to other aspects of sustainability.
  • Public kiosks to deliver usage information along with recommendations to drive behavior change.
  • Linking "smart" with "jobs": Many utilities have faltered in their efforts to sell their modernization efforts to their ratepayers and regulators. Envision:Charlotte is being careful to associate the initiative directly with economic development. "Envision:Charlotte is creating a model for communities in demonstrating the link between sustainability and growth," said Charlotte Mayor Anthony Foxx.

Electric Power

Last year, the initiative worked on the electric side. Duke Energy will gather and aggregate energy usage data from about 70 participating buildings in Charlotte.

Building tenants will see the nearly real-time commercial energy consumption data for the community and suggested actions they can take to reduce their personal energy usage in the office.


Just last month, Envision:Charlotte extended into a second model program called Smart Water Now. I discussed this latest step with Mike Brander, vice president of global energy and utilities for Verizon Wireless. He says the goal is to reduce water consumption in the downtown area by 20 percent over five years.

Brander thinks water does not get its fair share of attention when it comes to its contribution to true sustainability. (I agree.) He says Verizon is trying to get ahead of the curve by moving some winning concepts from the electricity sector to the water sector.

Itron (via its SmartSynch subsidiary) is providing the communications modules along with other network infrastructure. The system will use Verizon's 4G LTE network to aggregate the data and send it back to kiosks where users can get a near-real-time look at their consumption.

Like its sister program for electricity, Smart Water Now will aggregate information into a single number representing the total uptown usage, then drive awareness and behavior change to reduce consumption.

Next page: Is your city next?