North Richland Hills, TX — This one-day program is designed to introduce business, government and community leaders to sustainability and The Natural Step Framework. In the morning, a presentation will define sustainability and present the basic principles of The Natural Step Framework, including the scientific basis for the Framework model and case studies. Attendees will participate in small group exercises around the four principles and learn how to apply the Framework in the creation of a business product and service. In the afternoon, we will discuss the case study of how Nike® and the City of Madison, Wisconsin are using The Natural Step Framework to implement sustainable concepts. Then participants will learn how to: * use the four system conditions as a guide in moving their organization toward sustainability, and * create a sustainability measurement tool that will work best for their organization. Workshop Leader Lori De La Cruz, ABC, has been involved in the environmental industry for more than 15 years and is the owner of Blue Marble Media, LLC. She has earned the Sustainability for Leaders certificate from The Natural Step Network and is a SWANA-certified Recycling Systems Manager. She has also earned the Accredited Business Communicator accreditation from the International Association of Business Communicators (IABC). Register before July 31 and save $20. Municipal Early Bird = $89 Municipal = $109 Corporate Early Bird = $129 Corporate = $149 Register Today http://www.eventbrite.com/event/747836800

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