Opening: Framework and Orientation

The state of sustainability and innovation, and an orientation to the conference flow and principles. Designer Zak Zide explains the innovative conference space, how and why he created it, and how it will play into the next two and a half days.

Presented by: Joel Makower Chairman & Executive Editor, GreenBiz Group; Nicole Boyer Managing Director, Adaptive Edge; Zak Zide Creative Director, Ministers of the Environment

Innovation Cafe: Framing the Questions that Matter

Boyer introduces an interactive process designed to rapidly connect participants and create a collective map of shared issues facing sustainable innovation. Graphic recorder Rachel Smith harvests key insights using visual thinking with Autodesk's Sketchbook Pro app for the iPad 2.

Presented by: Nicole Boyer Managing Director, Adaptive Edge

Keynote Interview: Hannah Jones in conversation with Joel Makower

A peek behind the curtain at Nike: how it has embedded sustainability principles into its core design and manufacturing processes, how that has become strategic for the company and a key part of its powerful brand, and what sustainability offers the innovation agenda.

In conversation with: Hannah Jones Vice President, Sustainable Business & Innovation, Nike; Joel Makower Chairman & Executive Editor, GreenBiz Group

Nike's Innovation 2x2

Jones leads an exercise featuring a simple diagram Nike uses to assess whether and how to address sustainability issues.

Presented by: Hannah Jones Vice President, Sustainable Business & Innovation, Nike

Opening Dialogue

Makower will debrief the first day of the event, and review the agenda for day two.

Presented by: Joel Makower Chairman & Executive Editor, GreenBiz Group

Keynote Interview: Mark Vachon in conversation with Marc Gunther

Vachon discusses how GE's strategy for aligning sustainability and R&D investments is creating new business value, and how that has changed how the company thinks about sustainability and innovation.

In conversation with: Mark Vachon Vice President, ecomagination, General Electric; Marc Gunther Senior Writer, GreenBiz Group

One Great Idea: Innovating the Way We Innovate

Shelton, co-author of Making Innovation Work and one of the world's leading experts on corporate innovation strategy, sees a tectonic shift in how companies are organizing themselves around innovation.

Presented by: Robert Shelton Managing Director, PwC's PRTM Management Consulting

Innovation Experience: Innovating with Nature's Solutions

Curious about what we could learn from the "other" 8.7 million (or more) species on this planet? Could they really be trying to solve the same challenges as we are? Discover a new lens on innovation through unlikely pairings of the biggest challenges with the most creative and sustainable solutions.

Presented by: Dayna Baumeister Keystone, Biomimicry 3.8

One Great Idea: Innovating on an Old Technology

Thompson discusses the technology behind the company's ultra efficient solar shingles and how they'll transform the market for residential rooftop solar.

Presented by: Kirk Thompson Associate R&D Director, Dow Solar

Keynote Interview: Dorothea Seebode in conversation with Joel Makower

Seebode, who developed Philips Electronics' sustainable innovation strategy, explores implementing sustainability as a catalyst for business and innovation, and talks about the future of innovation.

In conversation with: Dorothea Seebode Sustainable Innovation Expert; Joel Makower Chairman & Executive Editor, GreenBiz Group

One Great Idea: Finding Gold in Waste

Bradoo explains how her startup found a way to mine valuable metals and rare earth elements from discarded electronics, and what she's learned about innovation for start-ups.

Presented by: Privahini Bradoo CEO and Co-Founder, BioMine

Introduction to Workshops

Boyer introduces afternoon workshops' topics and frameworks, and workshop leaders do speed pitches for their sessions.

Presented by: Nicole Boyer Managing Director, Adaptive Edge

Bringing Nature to the Innovation Table

Discover the creative delight of innovating with nature at the design table. Working with small groups, we'll explore how nature might help us innovate better, more sustainable solutions for packaging, energy consumption, transportation, and more. Join us and see what emerges when we learn to innovate with team members who aren't members of the species Homo sapiens.

Presented by: Dayna Baumeister Keystone, Biomimicry 3.8

3 Common Pitfalls of Sustainability Initiatives — and How to Overcome Them

For over a decade, the iconic design firm IDEO has prototyped products, services and experiences to think smarter about the complexity surrounding sustainable development. In this session, we'll learn about key experiments that highlight some common pitfalls and misconceptions, and why the constraints that sustainability imposes on innovation are actually an asset not a disadvantage.

Presented by: Beto Lopez Senior Designer, IDEO

Innovating at the Systems Level

The most difficult social problems are inevitably multi-stakeholder, systemic, and complex, from greening supply chains to creating a positive future for a nation in transition. Barnum will present a methodology for innovation in complex social systems, developed over 15 years in projects around the world. Participants will learn how it works and what’s needed for success.

Presented by: Jeff Barnum Co-founder and Chair, Reos

Innovating Post-Consumerism Business Models

What happens when your consumers consume less? This workshop will address this question with a focus on how business models shift in a world striving for sustainable consumption. Participants will first brainstorm and define their current offerings and core strengths, and then develop alternative business models for a post-consumerism world.

Presented by: Nathan Shedroff Program Chair, MBA in Design Strategy, California College of the Arts; Susan Worthman Associate Chair, MBA in Design Strategy, California College of the Arts

GreenBiz Gurus

Experts and thought leaders lead small consultative sessions addressing participants' questions, challenges, and learnings.

The Go Game

An exciting two-hour game takes participants into the streets of San Francisco for a technology-fueled, team-building scavenger hunt. Creative missions challenge conventional thinking and encourage teams to innovate.

One Great Idea: Empowering Students to Innovate for a Sustainable Future

Inspired by a climate change presentation by the Alliance for Climate Education (ACE), Indukuri and Lapidous co-founded SmartPowerEd, an organization that works with high school students to cut energy waste in schools. Together, they've spread the program to other Bay Area high schools and are working to help students across the country implement energy saving projects and promote sustainability at their own schools.

Presented by: Shreya Indukuri Co-Founder, SmartPowerEd; Daniela Lapidous Co-Founder, SmartPowerEd

Innovation Cafe, Part Deux: Synthesizing and Applying Insights to Innovation Goals

Makower and Boyer facilitate a conversation harvesting key insights from the ideas, challenges and opportunities addressed in the first two days of the Forum.

Presented by: Nicole Boyer Managing Director, Adaptive Edge; Joel Makower Chairman & Executive Editor, GreenBiz Group

Keynote Interview: Jonathan Hsu in conversation with Marc Gunther

Hsu discusses his venture-backed company's innovative business model, using social media, gaming techniques and the power of partnerships to engage mass consumer audiences to make small behavioral changes for an enormous collective impact.

In conversation with: Jonathan Hsu CEO, Recyclebank; Marc Gunther Senior Writer, GreenBiz Group

One Great Idea: The Power of Sharing Knowledge

"Models are emerging from culture, software, life sciences, and the energy industry that show us potential ways to transform industries by making knowledge "re-useful," says Wilbanks, adding: "Knowledge sharing is radically transformative but it's hard."

Presented by:

One Great Idea: Leveraging Sustainability in the Innovation Process

In the process of designing next-generation displays for both military and commercial applications, HP leveraged sustainability to shape the development of low-powered, flexible displays. Frey describes the partnership among HP's sustainability, product design and research organizations that led to successful develop of prototypes now being commercialized.

Presented by: John Frey Americas Sustainability Executive, Hewlett-Packard

Keynote Interview: Angela Nahikian in conversation with Joel Makower

Nahkian talks about how the world's largest office furniture company has integrated sustainability into its innovation processes, including the challenges faced with integrating sustainability thinking throughout the company.

In conversation with: Angela Nahikian Director, Global Environmental Sustainability, Steelcase; Joel Makower Chairman & Executive Editor, GreenBiz Group

One Great Idea: Collaborating to Change the Face - and Façade - of Green Building

Kramer gives the inside story about the development of Alcoa's innovative smog-eating building panels.

Presented by: Kevin Kramer President, Alcoa Growth Initiatives

Mobilizing Your Organization for a More Sustainable Future

When it comes to sustainability – we’re often caught in a Knowing-Doing gap. We know what is required to make our organizations more sustainable - but the transformation is stuck in neutral, no action is occurring and our environmental footprint remains unchanged. In this session you will learn how to build a movement to transform your organization for a more sustainable future. We will focus on creating new openings with Appreciative Inquiry, we will explore and align on tactics for enrolling leaders and we will practice techniques to get your movement moving.

Presented by: Clinton Moloney Managing Director, PwC

Gaming for Sustainability

How can you use gamification to achieve sustainability goals? This workshop will explore how to use game mechanics like points, badges, narrative, surprise, and feedback to reward desired behavior, and give users more autonomy and a path to mastery. Workshop participants will then apply these techniques to solve real sustainability challenges.

Presented by: Mario Herger Senior Innovation Strategist, SAP

Enhancing Collaboration with Digital Tools

Many companies are leveraging digital solutions to power their sustainable innovation by bringing together people across the globe to share ideas and implement solutions. In this workshop, participants will learn about a variety of such collaboration tools, cover case studies illustrating examples of digital sustainable innovation, brainstorm solutions to accelerate the implementation of their ideas, develop a collaboration plan for their organization, and explore collaborative opportunities with fellow attendees.

Presented by: Justin Yuen President, FMYI, Inc.

Finding Innovation Outside Your Walls

Collaboration with customers, suppliers, and other business partners can be an important source of innovation, and of competitive advantage. This workshop will explore ways to promote sustainable innovation through such means as crowdsourcing, competitions, challenges, and partnerships, as well as through sharing intellectual property between companies.

Presented by: Michael Ellis Principal, GreenOrder;

"What If?"

Boyer leads attendees in a closing discussion, asking participants to share their own personal "What If" challenges, and brainstorm solutions and possible outcomes.

Presented by: Nicole Boyer Managing Director, Adaptive Edge; Joel Makower Chairman & Executive Editor, GreenBiz Group; Andrew Shapiro Founder and President, GreenOrder; Mark Augustyniewicz EHS Strategy, The Boeing Company

The Road from Here

A synthesis of the Forum, including a group discussion about "What do I do Monday morning?"

Presented by: Joel Makower Chairman & Executive Editor, GreenBiz Group; Nicole Boyer Managing Director, Adaptive Edge