A dismal eight out of the top 13 companies by revenue received a score of zero when evaluated on 22 criteria, such as counting and cutting their greenhouse gas emissions, communicating their efforts and taking a stand on climate legislation.
Hasbro emerged as the leader within its sector with a score of 40 out of 100, which under the Climate Counts scorecard guidelines earned the company a yellow “Starting” rating. The system also assigns a green “Striding” icon for companies taking action on climate change, and a red “Stuck” symbol for corporate climate laggards. [In the interest of full disclosure, GreenBiz.com Executive Editor, Joel Makower serves on the board of Climate Counts.]
"This is our first ranking of this sector and frankly, we were surprised at how far behind they are,” according to Wood Turner, executive director of the nonprofit. “The climate crisis poses a threat to our children's future -- it is our children and their children who will suffer from the most serious climate impacts.”
Far behind Hasbro was Mattel with 18 points and Lego with 13 points. The remaining companies received zero points and include JAKKS Pacific Inc., Mega Brands, Playmates Holdings Ltd., Chicco Espanola S.A., makers of Chicco products, Evenflo, Chelsea & Scott Ltd., owner of brands One Step Ahead and Leaps and Bounds, Britax ROeMER Kindersicherheit GmbH, makers of Britax brand equipment, and Peg Perego.
Climate Counts has scored 13 sectors to date, including aviation, commercial banking, food services and electronics, which showed the most impressive scores with nine out of 11 companies garnering 51 points or above. Launched in June 2007, the group has regularly updated the scores of companies and industries. The previous update, released in December 2008, found that all of the four major shipping companies had improved their climate scores.