Making sustainability a core aspect of business creates more, and new, work for employees. In the case of chief financial officers (CFOs), it not only leads to new responsibilities, but also offers CFOs the chance to bring their expertise and experience to sustainability.
As investors demand more details of sustainability efforts and companies are expected to understand and talk about climate change-related risks they face, CFOs need to have solid knowledge of all aspects of their companies' sustainability programs, Ernst & Young say in a report on the changing role of CFOs.
Not only should CFOs know what their companies are up to, but they also need to understand broader sustainability issues and trends, and anticipate what investors and others will be asking about.
Heightened interest from investors and the mainstreaming of sustainability reporting are just a couple of key trends for CFOs to follow, noted GreenBiz.com senior contributor Paul Baier recently.
CFOs also play a major role in sustainability-related efforts since they're looking at the costs and savings associated with new purchasing decisions, projects, renovations, investments and more. Moving forward, CFOs also need to assess new acquisitions and major capital projects for financial risks from regulations that apply to them or possibilities like carbon caps.
While those duties add onto the job responsibilities of CFOs, Ernst & Young also point out that CFOs can bring something to the table as well. CFOs can use their experience with third-party assurance to help chose providers of the service, and they can also help corporate sustainability teams work effectively with auditors.
Adding new work also adds new challenges, particularly related to transparency and consistency. CFOs need to make sure that any sustainability-related risks or information that is being reported gets reported consistently, Ernst & Young says, noting that a company could disclose climate change risks they face in a Climate Disclosure Project report but fail to report that same information in regulatory filings.
This is all somewhat predicated on the idea that CFOs are already on board with sustainability, but for those who aren't yet convinced of its benefits, direct them over to these five ways sustainability pays off, as relayed by UPS's CFO.
Image CC-licensed by ken teegardin.

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Most companies working in the
Most companies working in the sustainability marketplace don't put enough emphasis on the CFO's role in getting these services and sustainability plans put into place in an organization. That's why there isn't enough reliable and consistent measurement, monitoring, and reporting.
We launched JouleX Energy Manager in 2009. Since energy usage remains one of the largest un-managed expenses in business today, we thought that being able to control and reduce energy consumption (save money) would be the primary driver for our customers. It didn't take us long to learn that the REAL primary driver for our customers are the comprehensive measurement and reporting capabilities of our solution.
While we were totally surprised to find out that companies care more about being able to measure and report, we shouldn't have been. All well thought out and properly executed sustainability programs are put into place with the proper research and backup data.
I agree that CFO's, and
I agree that CFO's, and accountants in general, can and should play a major role in helping organizations move towards sustainability.
Our skill set includes creating systems to capture and synthesize data, cost/benefit analysis, and stakeholder reporting. At higher levels, we get involved in risk management as well.
To a CFO who hasn't embraced sustainability let me tell you that every aspect of organizational performance can be enhanced with a commitment to sustainability.
Increased sales
Reduced cost and waste
Increase ability to attract and retain employees
Lower risk
Increased innovation
Increase employee engagement
Higher profit margins
Etc.