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Newsletter // GreenBuzz, Monday, June 25, 2012

Taking Care of Business
By Joel Makower, Chairman & Executive Editor

The United Nations Conference on Sustainable Development, better known as Rio+20, is now behind us, and it pretty much ended with a whimper and not a bang. It was a long road to travel, literally and figuratively, to arrive pretty much where everyone started out.

But, as I report from my own Rio travels last week, perspectives on Rio+20 are quite different in the business community than in the policy and activist communities. While the latter two groups left Rio largely glum and deflated, if not angry and cynical, the corporate community was decidedly more upbeat. From their perspective, Rio provided an opportunity to make new commitments, showcase existing ones, and share ideas and best practices.

Over the past week, I had the opportunity to attend many of the business-centric events, as well as to talk to more than a score of business and thought leaders from North America, South America, Europe, and Asia. I captured a dozen of their voices in brief video segments (including three questions for Richard Branson), some of which have been nicely compiled in a video produced by GreenBiz Associate Editor Kristine Wong. Their views of the official UN proceedings were anywhere from neutral to negative, but their excitement about the corporate activities was palpable.

This week, we offer a package of stories from Rio, with more to come this week -- analyses and post-mortems from business leaders and others. Please weigh in with your own perspective on what happened last week in Brazil. We'd love to know.

How to Leverage Sustainability Programs to Drive Enterprise-Wide Efficiency: This week's webcast, on Tuesday, June 26, focuses on how companies are implementing sustainability initiatives to drive efficiency throughout their organization and realize improved environmental, social and financial results. Join me in conversation with Accenture's Global Environment Program Director Mike Nicholus, MetaVu CEO Mark Serwinowski, and Enablon Project Manager Julien Picaud. It's free; registration required. It should be a stimulating hour.

VERGE Cities 2.0: On July 18, we'll be hosting a half-day virtual event, part of our ongoing VERGE series. This one focuses on how technology is changing cities: the opportunities at the convergence of information, energy, building, and transportation technologies, and the implications for both cities and business. We'll be presenting innovators from both cities and business in a series of discussions and presentations. You can register here -- it's free.

Also This Week: Jennifer Ward reports on UL Environment's quest to validate company "zero waste" claims ... Heather Clancy and Jennifer Morris separately report on companies' growing interest in accounting for natural capital ... and Maya Albanese resumes her monthly series on women sustainability leaders with a profile of sustainable coffee trader Sue Garnett.


What's New

eBay's renewable energy bloom latest in green data center race
By Marc Gunther

eBay will expand its data center using fuel cells -- the largest such installation not implemented by a utility.

...Read More


UL Environment aims to be the cop for zero waste initiatives
By Jennifer Inez Ward

As landfill waste reduction strategies become a part of the corporate norm, can UL Environment pioneer new validation standards?

...Read More


U.K. to mandate CO2 reporting for largest corporations
By James Murray

Long-awaited reporting requirement will take effect in April, Deputy Prime Minister Nick Clegg confirmed on Wednesday.

...Read More


New Ford focus? Automaker says sustainability is Job One
By Bruce Kennedy

One of the Big Three auto makers says sustainability is now a primary part of its marketplace strategy.

...Read More

How to Leverage Sustainability Programs to Drive Enterprise-Wide Efficiency


In this free webcast, you'll learn the business case for linking sustainability and financial results, and get clear guidelines for identifying efficiency opportunities within your organization. What technologies that can support your sustainability programs and what are the best practices of world-leading companies that have leveraged their sustainability initiatives for financial and operational gains? Click here for more information.


Wait, There's More

Changing the food industry by changing tastes
By Chrissy Coughlin

Arlin Wasserman, the founder of Changing Tastes and former CSO at Sodexo, explains why food sits at the intersection of culture, health and the environment, and what the "pink slime" fall...Read More



Hilton, Hyatt make room for carbon footprint standard
By Alison Moodie

Hilton, Hyatt and Intercontinental join 17 other hotels in adopting a new carbon-footprint measurement designed to help corporate clients calculate their emissions from hotel stays....Read More



Brits toss $142 million in clothing after single wearing
By Lisa Holton

Marks & Spencer recently released a poll showing that British consumers annually dump nearly $142 million of clothing worn just once into landfills.

...Read More


Busting landlord-tenant barriers for greater energy efficiency
By Roy Torbert

The conflict between who pays and who benefits from energy efficient upgrades often prevents them from happening at all. Learn how landlords and tenants can bypass this and collaborate for sustainable solutions....Read More

Smart Cities 2.0. A Free 1/2 Day VERGE Online Summit on July 18th.


Learn how global metropolitan areas are preparing for smart, sustainable cities by integrating emerging technologies and next-generation city services. Hear from experts and practitioners from Philadelphia, San Francisco, GM, Schneider Electric and others in discussions that explore: Leveraging Investments in Technologies; Building Partnerships and EV Readiness; and Optimizing City Services with Data and IT. Attendance is limited, so register now!


The Business of Rio+20

The business view from Rio, in 3 minutes or less
By Joel Makower

Where you stand on Rio+20 depends largely on where you sit. For the corporate attendees, it was a lot brighter view than for others....Read More



Video: What business learned at Rio+20
By Joel Makower

A view of Rio+20 through the eyes of business and thought leaders: why they attended, what they learned, and what they saw as the opportunity for business coming out of Rio+20....Read More



How businesses are banking on natural capital
By Jennifer Morris

Preserving renewable natural capital is not a fringe issue for environmentalists. Just ask the 86 CEOs who have agreed to develop natural capital accounting methodologies to inform business decisions....Read More



Green vs. gray infrastructure: When nature trumps concrete
By John Talberth, Craig Hanson and WRI

Natural ecosystems can meet the infrastructure demands of the 21st century in ways that benefit both the environment and the bottom line....Read More



3 questions for business leaders from Rio+20
By Alison Colwell

Two business-focused events at the Rio+20 Summit brought up a slew of important questions, such as how can we create more regenerative business models that are resource positive?...Read More



Government key catalyst to 'sustainable energy for all'
By Cynthia Curtis

Government involvement and regulatory standards are needed for businesses around the world to implement energy-efficient strategies....Read More



Will there be icebergs near Rio?
By Mark Lee, Dan Hendrix and Chris Coulter

A hundred years since the sinking of the Titanic, we fear a similar fate for our planetary ship. Here's how business needs to step up....Read More

 

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One Great Idea

Building a sustainable brand through guerrilla marketing
By Theresa Marquez

The chief mission officer at Organic Valley offers insight into the company's efforts to engage consumers by credibly communicating its sustainability message....Read More

White Papers

How to Leverage Sustainability Programs to Drive Enterprise-Wide Efficiency: A Practical Framework to Achieve Visible Success. Free Webcast.

Clear guidelines for identifying efficiency opportunities within your organization, assessing their potential impacts and results. Free Webcast

June 25, 2012
GreenBuzz
 
 
 
Views and Opinion
Brad Bate: Can we share our way to sustainability?
Michael Kramer: Momentum builds to link CEO salaries with sustainable measures
Joel Makower: Video: Up close and personal with Richard Branson at Rio
Derek Top: How cities are leading the way in climate change fight
Heather Clancy: 9 ways companies can start to repay their natural debt
Maya Albanese: How She Leads: Sue Garnett, Ecom

» Browse All Blogs
Coming Up
How to Leverage Sustainability Programs to Drive Enterprise-Wide Efficiency: A Practical Framework to Achieve Visible Success
Tue, Jun 26
Online - Webcast

VERGE Virtual: Cities 2.0
Wed, Jul 18
Virtual Event

VERGE SF: November 12-13, 2012
Mon, Nov 12 - Tue, Nov 13
San Francisco


» Post An Event
» More Events
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