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A Note from the Editor

By Jonathan Bardelline

Dear readers:

We just brought the curtain down on our second annual Greener by Design conference, and it was a huge success -- nearly 200 designers, product managers, sustainability professionals and other industry experts came together for two days of in-depth discussion of the issues around the theme of "Greener products for leaner times."

I was there with my colleagues, managing editor Matthew Wheeland and contributing blogger Amie Vaccaro, covering all the keynotes, panels and breakout sessions.

Among the stories we published on Tuesday and Wednesday are Bill McDonough's keynote on Nature's rights, Plastiki, the ocean exploration vessel built by David de Rothschild, a look at eight small but innovative companies, Marc Gunther's look at how Method is evolving laundry detergent, and Tom Szaky's goal to recycle all waste, everywhere.

We'll have video posted in the coming days, but in the meantime, you can check out all of these stories, as well as podcasts, Twitter posts, and tools and resources from our esteemed speakers, at GreenerByDesign.com.


   The Latest Green Design News
Greener By Design: Nature's Rights, Nutrients and Quality Design
By Jonathan Bardelline

"Design is the first signal of human intention ... What is our intention as a species and how do we go about thinking about that?" William McDonough asked during his keynote speech at Greener by Design 2009.... Read More



Greener By Design: Why and How Innovation Matters

Greener by Design: Terracycle's Ultimate Solution

Greener By Design: Reducing, Remaking and Eliminating Packaging

Greener by Design: Big Ideas from Small Companies

Greener By Design: How Intel and Frog Design Remade the Cash Register Kiosk

Greener By Design: What's Driving Green Design?

Greener by Design: Rethinking Waste with Plastiki, the Plastic Boat

Workshop Touts Benefits of Reusable Packaging for Drinks, Produce and More

Efficient Screen Displays Copy Color-Changing Sea Creatures


   Featured Story
The New Normal and the Need for 'Radical Evolution'
By Jonathan Bardelline

GreenBiz.com launches our second annual Greener By Design conference today. The focus this year is on how companies are transitioning to greener product design amid rapidly changing, but still economically troubled, times. And a key thread will explore how firms should operate under what is being called "The New Normal."... Read More


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   GreenBiz Radio
Wal-Mart's Journey Toward Sustainability and Greater Value
By Joel Makower

(Episode 88): Almost four years ago, Wal-Mart announced three major goals that have since driven the company's operations internally and externally. Today, Rand Waddoups, Wal-Mart's senior director of Business Strategy and Sustainability, provides an insider's update on Wal-Mart's efforts toward sustainability, its progress and its next big challenges.... Listen


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   Columns and Blogs
Scott Seydel
Starbucks' Cup Summit: Does the Cost of Recycling Runneth Over?
> Read more...
Marc Gunther
The Evolution of Laundry Detergent
> Read more...
Hugh Byrne and Gerri L Elder
Chocolate Powered Car Has Vanilla Performance
> Read more...
Jonathan Bardelline
Coca-Cola to Test Dasani Bottles Made with Sugar Cane, Molasses
> Read more...

      FEATURED RESOURCES

Cradle to Cradle: Remaking the Way We Make Things

Wisdom on designing products, companies, and systems that embrace true sustainable thinking, from two of the leading practitioners.

Revolution in a Bottle: How TerraCycle Is Redefining Green Business

Terracycle founder Tom Szaky writes about how to grow a successful company based on reusing waste, starting with fertilizer made from worm poop and expanding to pop bottles, food wrappers and drink pouches.




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