Marketing strategists Dev Crews, the chief sustainability officer for Luminesa Communications, Sean Dunn, partner and account executive at Groove 11, and David Almy, principal at ADC Partners, offered their advice about building credible brands and strong foundations for green businesses at the West Coast Green Conference.
They shared a slideshow covering the topics in their presentation, "Mean it Like you Say It: Authenticity As a Core Principle Of Enterprise That Flourishes Over Time," with GreenBiz.com and its sister sites. The panel discussion was conducted Saturday, September 27, 2008, at the third annual West Coast Green Conference in San Jose.
To download the slideshow in pdf form, click here.