Sony Ericsson has announced the first two phones in its GreenHeart initiative, the C901 and Naite. Both phones are made with some recycled content, come with electronic manuals and have plenty of cell phone features that users have come to expect.
The C901 Greenheart (below right), which will be available in Europe in the coming weeks, is made with a casing that includes a minimum of 50 percent recycled plastic, colored with waterbased paint (lowering volatile organic compound emissions) and includes a light display the uses less energy.
The C901 will shop with the MH300 Greenheart Bluetooth headset, which contains 100 percent recycled plastic in four of its five hard plastic parts. The Naite (below), planned for release in the fourth quarter of 2009, will be released with the EP300 Greenheart charger, which uses less power than comparable devices.
Both phones are packaged without physical manuals. The user guides are instead stored on the phones, cutting paper use by 90 percent and the carbon footprint of the phones by 15 percent.
Although they both have decent green features, what is also important is the many regular phone features they come with to make them enticing to buyers. Both phones feature camera phones (the C901's is 5.0 megapixels; the Naite's is 2.0 megapixels), media players, Web browsers, 3D games, Bluetooth technology, Google Maps and more.
Sony Ericsson also plans to expand its cell phone takeback program, eventually taking back phones for recycling in every country they sell in by 2011.
