October 29, 2009 – 1:00 PM EDT
According to the U.S. EPA, 1.5 percent of U.S. electricity use is going to power data centers. Is all this energy necessary? Probably not.
The data center has changed considerably through the decades as the evolution of information technology has enabled it to become the critical nerve center of today’s enterprise. The number of data center facilities has increased over time as business demands increase, and each facility houses a rising amount of more powerful IT equipment. Data center managers around the world are running into limits related to power, cooling, and space — and the rise in demand for the important work of data centers has created a noticeable impact on the world’s power grids. The efficiency of data centers has become an important topic of global discussion among end-users, policy-makers, technology providers, facility architects, and utility companies.
Join a conversation on Strategic Management of Data Center Efficiency, moderated by GreenBiz.com Executive Editor Joel Makower, and featuring John Tuccillo of APC by Schneider Electric, who serves as chairman of The Green Grid; and Green Grid board member Christian Belady of Microsoft. The members of The Green Grid have taken up the challenge of developing standards to measure data center efficiency, which includes both the facility and the IT equipment inside of it.
In this fast-paced one-hour webinar you will:
This free webcast is October 29 at 1 pm ET/10 am PT. It's a unique opportunity to better understand not just how to better manage your own company's data center, but to see how environmental and social considerations mesh nicely with economic considerations to create a triple-bottom-line win.
Speakers:
John Tuccillo serves as the Vice President of Global Industry and Legislative Initiatives at American Power Conversion Corp. (APC) in West Kingston, RI. John is responsible for building collaborative technology and business alliances with key industry leaders as well as policy and standards bodies in the variety of markets served by APC. Previously, John served as Global Director of Data Center Systems where he led a team of systems engineers, application engineers, product management and marketing professionals focused on delivering interoperable infrastructure and management systems. Mr. Tuccillo has 25 years experience within the IT and manufacturing industries working within the hardware, software, components and services categories.
A recognized leader in the industry, Christian Belady is Microsoft’s Principal Power and Cooling Architect for Global Foundation Services where his role is to improve both efficiency and cost in their online services infrastructure. His responsibilities include driving initiatives for sustainability in the data center and infrastructure space, and he is one of the key architects for the Generation 4 modular data centers. Prior to joining Microsoft, Christian was a Distinguished Technologist for HP where his responsibilities included driving the technology direction in HP's server products and their environments as well as driving industry data center initiatives. In addition, his earlier employers include Convex Computers (acquired by HP), TI and IBM. With over 70 US patents, Christian is an ASME and IMAPS Fellow and a founding member of ASHRAE's TC9.9, which is responsible for developing data center guidelines. He was one of the early architects of the Green Grid and is an active member today. He also works closely with government agencies globally to define efficiency metrics for data centers and servers. Christian has published several dozen papers, is frequently quoted in the press, and is a featured speaker on power and cooling trends in the industry. Since the late 90s, the focus of his publications has been on data centers and the industry’s need for engineering efficient computing environments. Christian holds engineering degrees from Cornell University (BS) and Rensselaer Polytechnic Institute (MS) and a business degree from the University of Texas at Dallas (MA).
Moderator:
Joel Makower is Executive Editor of GreenBiz.com and author of "Strategies for the Green Economy," among other books. For more than 20 years, he has been a well-respected voice on business, the environment, and the bottom line. He is a regular lecturer to companies and business groups and has served as a Batten Fellow at the University of Virginia's Darden School of Business. From 1991 to 2005, Joel was editor of The Green Business Letter, an award-winning monthly newsletter on corporate environmental strategy. The Associated Press has called Joel "the guru of green business practices."