Participants will learn about the Cradle to Cradle® framework for helping create a positive environmental footprint by designing products to incorporate the healthiest ingredients and continuously cycle component materials following their use. This session will be led by senior staff from MBDC (www.mbdc.com), the firm that originated the Cradle to Cradle framework, and IceStone (www.icestone.biz), which will present a case study of its work to expand the definition of product quality through Cradle to Cradle.