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    MURRIETA, Calif. -- Green Globe International, the global certification program for environmentally responsible tourism, has announced new agreements with international hotel, student and travel groups in strategic partnerships aimed at offering new products and services to a broader audience.

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    OAKLAND, Calif. -- This year's Autodesk University conference includes more classes and discussions on how design software contributes to sustainability and how designers can learn from biomimicry.

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    WASHINGTON, D.C. -- The United States Army might be fighting two wars in Iraq and Afghanistan, but that has not stopped the military behemoth from opening a third front against global warming.

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Climate Change: What's Your Business Strategy?

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In Climate Change: What's Your Business Strategy? Andrew Hoffman and John Woody provide concise and reliable advice to help you answer this question. Drawing from their extensive experience working with organizations to address issues of environmental sustainability, the authors explain the impact of climate change on businesses and present a three-step process for developing an effective climate-change strategy:

  • Determine your company's "carbon footprint" and the ways in which potential changes in policy and markets will affect how you position your products and services.
  • Reduce your carbon footprint in ways that create new strategic advantages.
  • Gain a seat at the policy-development table so you can begin influencing policy decisions that will affect your company.
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