State of Green Business Forum 2011 Speakers:
 Assistant Administrator & Science Advisor, EPA Paul is known widely as the “Father of Green Chemistry” for his groundbreaking research on the design, manufacturing, and use of minimally toxic, environmentally friendly chemicals. He has an extensive record of leadership in government, academia, and the private sector. He was nominated by President Obama to lead the EPA Office of Research & Development and was the Director of the Center for Green Chemistry and Green Engineering. He was the founding Director of the Green Chemistry Institute, headquartered at the American Chemical Society in Washington, D.C. From 1999 to 2004 he worked at the White House Office of Science and Technology Policy, concluding his service there as the assistant director for the environment. He has been recognized for his pioneering work with a host of awards and accolades including the Vice President’s Hammer Award, the Joseph Seifter Award for Scientific Excellence, and the Nolan Sommer Award for Distinguished Contributions to Chemistry. |
 Vice President, Sustainability & Corporate Responsibility, Avon Cosmetics Tod oversees the development of Avon’s comprehensive long-term environmental strategy, building on the company’s foundation of environmental progress. He manages the balance of Avon's growth strategy with goals to minimize Avon's impact on natural and human resources. His team's role is to fuel sustainable innovation, embed sustainability into the heart of the business model, and mobilize key constituencies to measured sustainable action. He works with leaders to implement and execute those strategies, taking into account economic value to the company’s shareholders; the ethical responsibility of the enterprise; and its impact on people, communities, and the environment. |
 Founder and Publisher, Triple Pundit Nick Aster is the founder of TriplePundit.com. He is a New Media Architect specializing in using online technology to advance conversations on sustainability. He recently worked for Mother Jones magazine to help reinvent the magazine via technology. He has also worked with companies like Nike, SAP, Citibank, Gawker Media, Offermatica, and many others on internal and external strategies for communication. With a great deal of interest in environmental matters he worked for many years on TreeHugger.com, the most popular environmental website in the world. Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis. |
 Director of Sustainability, GreenBiz Group Rory leads development of a new sustainability standard for companies, in partnership with UL Environment, and helping to incorporate sustainability practices into other GreenBiz Group products and services. She brings more than 20 years of experience as an environmental strategist and programs director for California cities, regional agencies and research institutes, where she has helped businesses and public agencies shift to sustainable systems and practices. She has created award-winning programs and public policies that promote environmental stewardship and save businesses money. Rory has served on several public bodies including the Mayor of Oakland’s Green Economic Development Task Force, and she has degrees in environmental policy and sustainable business management from the UC Claremont Graduate University and the Presidio School of Management. |
 Chief Environmental Strategist, Microsoft Rob is responsible for defining and implementing the global strategy for the company’s environmental efforts. He oversees the company’s environmental impact at all levels including: working with product groups to create technology innovations in software and hardware that can help enable customers to minimize their impact on the environment, helping accelerate scientific breakthrough on environmental issues, assuring responsible business practices, and working with partners in industry, government and non-government to engage on global environmental issues. He has also led the development of significant new technology partnerships with the Clinton Climate Initiative and the Carbon Disclosure Project to improve the tools that cities and businesses use to measure and report their carbon footprint and track reduction efforts. |
 Director, Environment and Sustainability, Kingspan Insulated Panels Paul is a Fellow of the Construction Specifications Institute and President Elect of the Institute with a focus on climate change, building product environmental impacts, and Net Zero Energy strategies. His current work as Director includes Envelope First Energy Efficiency strategies for Kingspan Insulated Panels. He is also responsible for coordinating Kingspan’s LCA development, improvements and sustainable reporting on 5 North American Plants. He represents Kingspan Insulated Panels with: the US Green Building Council member on the Materials and Resource Technical Advisory Group, ASHRAE, ASTM E60 Sustainability, ICC, National Institute of Building Science serving on Building Enclosure Technology and Environment Council Board of Direction, and Board liaison for The Construction Specifications Institute - GreenFormat Program Management Task Team, member of American Center for Life Cycle Assessment. |
 Vice President, Sustainability, SAP Scott works in SAP’s Sustainability Organization, where he leads a core team of experts defining SAP’s overall sustainability strategy– both for SAP’s internal performance and for its solutions which enable customers to achieve greater sustainability performance. Previously, Scott was a consultant for both McKinsey & Company and Accenture. Scott holds an MBA from Harvard Business School and a BS from the United States Military Academy (West Point). |
 Communications Director, American Sustainable Business Council Following a successful 20-year career in the management and technology consulting business, David has become a national leader in strategy and framing, focused on the non-profit sector and on sustainability issues. He is a co-founder of American Sustainable Business Council. Previously, he was president of New Voice of Business, another business non-profit advocacy group. He was also Executive Director at Rockridge Institute, where he worked closely with many progressive non-profits on framing and messaging issues central to their mission. He was a partner in the media and entertainment practice at Accenture, and Director at the consulting firm Arthur D. Little, where he headed the firm’s Silicon Valley practice; and a vice president of marketing at Radius, a computer peripherals company. His areas of expertise in business consulting include marketing and positioning, business plan development, business unit strategy, corporate development, and process reengineering. |
 Head of Environment and Director of Green Team, eBay After studying environmental policy in college, Amy joined the staff of Conservation International (CI), where she turned her passion for the natural world into a career. At eBay, she leads all the different aspects of the company’s environmental strategy. What excites her most is tapping into the collective power of the 89 million people who use eBay to make a real difference in world. That’s why she loves running the eBay Green Team, building a movement to help consumer save money and the planet at the same time – by using products that already exist in the world. |
 Executive Director, Silicon Valley Toxics Coalition Over the past 10 years, Sheila has played a valuable role at SVTC and in shaping environmental policy in the high-tech industry. She is one of the co-founders of the Computer TakeBack Campaign and sits on its steering committee. In 1996, she researched and developed the first electronic recycling legislation to reach the California Governor’s desk and in 1999 spearheaded the first pilot programs in the country to collect and recycle electronic waste from the residential curbside. Before becoming SVTC’s executive director, she served as program director of SVTC’s Sustainable Technologies Program (formerly the Clean Computer Campaign). Her research, advocacy and policy development led to a successful ban on hazardous electronic waste from the California municipal landfills and the subsequent passage of the first electronic recycling legislation in the nation. |
 Senior Advisor, Sustainability Consortium and Professor, Supply Chain Management, Arizona State University Kevin teaches supply chain management and is a Dean's Council of 100 Distinguished Scholars at the WP Carey School of Business at Arizona State University. He is a world-known expert in the application of complexity science to help organizations improve and has published over 100 research articles and co-authored an award-winning book, “Organizational Change and Innovation Processes”. He is on several journal editorial boards, including Decision Sciences and Journal of Operations Management. He has been awarded two patents concerning Centering Resonance Analysis, a novel form of network text analysis, and is co-founder and CEO of Crawdad Technologies, LLC, a provider of text analysis software for academics. |
 Managing Director, Five Winds International Jim has over 30 years experience working with companies and organizations to develop and apply the concepts and tools of sustainability to their processes and products. He regularly interacts with senior management to help them understand sustainability and how they can use that knowledge to create long-term business value. He led the development of an environmental decision-making framework that included five environmental strategy options. He is currently serving on the World Resources Institute / World Business Council for Sustainable Development Steering Committee for the Scope 3 and Product GHG Protocol efforts. |
 Sustainability Chair, Clean Tech Open Nancy is charged with developing learning programs and support for the integration of sustainability into business plan design and investment for cleantech entrepreneurs, venture capital and angel investors. She has spoken frequently on a wide range of sustainability topics including creating awareness of the GRI and what it means to business; governance, mission, money and environmental stewardship within the extraction industries, and the design of advanced social enterprise models to build jobs in developing countries. Her background includes senior management in the financial services industry, consulting in social enterprise and venture philanthropy, and environmental education. She is also the founder of Triple Bottom Line Partners, a consulting company that promotes sustainable development and social enterprise. |
 Author & Entrepreneur Lisa is author of The Mesh: Why the Future of Business is Sharing and the Mesh Directory online. For more than 18 years, Lisa has been an entrepreneur and environmentalist focused on building companies and supporting social ventures where there is an opportunity for well-timed disruption and a resounding impact. She is the Founder & CEO of several Internet companies, including GNN (the first web portal sold to AOL) and Ofoto, the largest consumer photo sharing and print service. Lisa currently serves as a Director of Dos Margaritas, an environmental foundation with programs focused in Latin America. She is an advisor & investor in several social ventures including: New Resource Bank, Convio, Squidoo, Slide, TasteBook, MePlease, and Instructables. |
 CEO, Cleargreen Advisors Catherine brings clients more than 10 years of experience in implementation of sustainability, lean manufacturing, and industrial quality management systems. She applied her acute problem solving skills and ISO 9000, ISO 14000 and Six-Sigma experience to lead sustainability and resource efficiency projects for small and large clients in various industries. Clients range from entrepreneurial start-ups to Fortune 500 companies including Johnson & Johnson, Proctor & Gamble, Coca-Cola, Frito-Lay, FedEx, Shell, and Dell. |
 GreenBiz.com Senior Writer Marc Gunther is a writer, speaker and consultant whose focus is business and sustainability. He is a senior writer at GreenBiz.com, a contributing editor at FORTUNE magazine, and a blogger at www.marcgunther.com. Marc has written FORTUNE cover stories about the greening of Wal-Mart, the Chinese electric car company BYD, and spirituality in the workplace. His book, “Faith and Fortune: How Compassionate Capitalism is Transforming American Business,” was published in 2004. A graduate of Yale, Marc lives in Bethesda, MD. |
 Manager, Climate Change and Sustainability Assurance Services, Ernst & Young LLP Meghan is a manager in Ernst & Young LLP's Climate Change and Sustainability Services practice based in Canada. She has combined international experience in sustainability, government relations and providing climate change and broader sustainability advisory and verification services to clients in various industries including utilities, oil & gas, aerospace and defense, consumer products and financial services sectors. She has been involved in significant assignments assisting companies to prepare for or to meet GHG and other environmental and reporting regulations in Canada, the United Stated, the United Kingdom and Ireland. She has also worked with a number of companies in various sectors to execute assurance and reporting strategies and to prepare for multi-subject matter assurance and reporting on sustainability activity. |
 Managing Director, Draper Fisher Jurvetson Steve directs DFJ, a leading venture capital firm with affiliate offices around the world and one of the most active early-stage investors. Internationally, DFJ was the main investor in Baidu and Skype. His current board positions include Tesla Motors, Synthetic Genomics, D-Wave (quantum computers), NeoPhotonics, SpaceX, Boxbev, and Wowd. Steve was the founding VC investor in Hotmail, Interwoven, and Kana, and led DFJ’s investments in various other companies acquired for $8B. Prior, he was an R&D Engineer at HP, where seven of his communications chip designs were fabricated. His prior technical experience also includes programming, materials science research and computer design at HP, the Center for Materials Research, and Mostek. At Stanford, he finished his BSEE in 2.5 years and graduated #1 in his class. He also received an MSEE and MBA from Stanford. |
 CEO, Environment & Enterprise Strategies Holly has worked at the interface of environment, business, government and for over thirty years, specializing in climate change, energy, corporate practices, national security, and ecosystem restoration. She served at the White House Council on Environmental Quality where she developed President Clinton’s twenty-fifth anniversary report to Congress on environmental trends, and as a member of the President’s U.N. climate negotiations team the Departments of State and Defense. She now leads a strategic advisory firm that designs and manages initiatives that integrate environmental and business needs. Clients include Hewlett Packard, the World Economic Forum, Environmental Entrepreneurs (E2), and the Natural Resources Defense Council. She also helped found the Clean Economy Network, a trade association for the U.S. clean tech industry. |
 Chairman of the Board and CEO, Clorox Don was elected chairman and chief executive officer in October 2006 after holding the positions of executive vice president of The Coca-Cola Company and president and chief operating officer for Coca-Cola North America. Previously, he was president of the Retail Division of Coca-Cola North America from January 2003 through February 2004 and president and chief executive officer of The Minute Maid Company, a division of The Coca-Cola Company, from January 2000 until January 2003. Prior to that, he held various positions in marketing and sales with PepsiCo, Inc. and Procter & Gamble and served as an officer in the United States Marine Corps. He is a director of Kellogg Company and has been a director at Clorox since 2006. |
 Director, Global Environmental Sustainability Team, Levi Strauss & Co Under Colleen's leadership, the Environmental Sustainability department is managing Levi Strauss & Co.'s environmental sustainability program, including monitoring, reporting, and reducing the company's energy and water footprint of its owned and operated locations that include factories, distribution centers, offices and retail stores. The Environmental Sustainability team is also responsible for providing strategic direction and technical leadership to the global Social and Environmental Sustainability Specialists as they manage and implement the company's supplier code of conduct at more than 700 contract factories around the world. Colleen also has global responsibility for managing Levi’s environmental requirements for product design and cotton use, and for leading life cycle based approaches to support the Company's sustainability strategy. |
 CEO, BioVantage Sue founded BioVantage Resources, winner of the 2010 National Sustainability Award, which exemplifies how a natural occurring substance - such as algae - can be developed into a product to clean contaminated water. The firm’s “green” solution serves to remove pathogens and unwanted substances from municipal, industrial and agricultural waste-water. The product minimizes impact to the environment and the outcomes translate to clean water for healthy communities and business use,. Sue says “sustainability is not only a core competency, it is a critical success factor.” |
 President and CEO, Fireman's Fund Insurance Michael has been CEO of Fireman’s Fund since 2008 and has nearly 30 years of experience in the property and casualty insurance industry. He most recently served as the President for Product, Underwriting, and Claims and Chief Operating Officer at Safeco Insurance Companies of Safeco Corp. Prior to Safeco, he held various leadership and management roles at Geico Corporation, including running Geico's Northeast region, as well as with Superior Insurance and Progressive Corporation. He is also a Director of Allianz of America, Inc. and holds a Bachelor of Science degree in Marketing from Ohio State University and an M.B.A from the University of Tampa. |
 Director of Sustainability Initiatives, Sabre Holdings Leilani leads the global sustainability strategy for Sabre Holdings, the world’s leading provider of high-performance travel solutions with its businesses: Sabre Travel Network, Sabre Airline Solutions, Sabre Hospitality Solutions and Travelocity. She is a board member of the Global Sustainable Tourism Council, a member of the CSR Committee at the Global Business Travel Association. She holds an Sustainable MBA from the Presidio Graduate School in San Francisco where she works and resides. |
 Jim MahoneyCEO, Novomer Throughout his career, Jim has established a track record of driving new innovations in chemistry into high growth markets. He brings over 20 years of senior executive experience at various biotechnology, healthcare and specialty chemicals companies to Novomer. In addition to having been the CEO of Surface Logix Inc. and Prolinx Inc., he previously held senior executive positions at Dade Behring Inc, Baxter International, and FMC Corporation. He has an MBA degree from Northwestern University's J.L. Kellogg School of Management, an MMA degree in international economics from the University of Southern California and a BS degree from the University of Massachusetts, Amherst. |
 Joel MakowerChairman and Executive Editor, GreenBiz Group Joel is a well-respected voice on business, the environment, and the bottom line. As a writer and strategist on corporate sustainability practices and clean technology, he has helped a wide range of companies align environmental goals with business strategy. He is author of several books on business and sustainability, including his most recent, Strategies for the Green Economy; a frequent commentator in print, broadcast, and online media; and a sought-after speaker to companies and business groups. |
 Director, Corporate Social Responsibility, Adobe and Executive Director, Adobe Foundation Michelle directs Corporate Social Responsibility for Adobe Systems Incorporated and the Adobe Foundation. She has held positions at Intel Corporation and Kaiser Permanente in the areas of community and government relations. Michelle also worked in the public sector and was responsible for intergovernmental and community relations for the City of Mountain View She is active in community organizations such as 1stACT and the Silicon Valley Chamber of Commerce. |
 VP Global Energy & Sustainability, Johnson Controls Clay works as the BP of Global Energy and Sustainability for the Building Efficiency business of Johnson Controls. In this role, he is responsible for sustainability strategy, policy and innovation on a global basis. Since joining Johnson Controls in 1983, Clay has held a variety of leadership positions in product development, marketing and strategy in both the United States and Europe. He holds BS and MS degrees in Mechanical Engineering from the University of Illinois at Urbana-Champaign. |
 Lieutenant Governor of California Gavin Newsom was elected as the 49th Lieutenant Governor of the State of California on November 2, 2010. His top priorities are economic development and job creation, improving access to higher education, and maintaining California’s environmental leadership. Prior to being elected Lieutenant Governor, he served two-terms as Mayor of San Francisco. Under his leadership, the economy grew and jobs were created. The City became a center for biotech and clean tech. He initiated a plan to bring universal health care to all of the City’s uninsured residents. And Newsom aggressively pursued local solutions to global climate change. In the final days of his second term as Mayor, Newsom led a historic drive to host the 2013 America’s Cup, one of the largest and most prestigious sporting events in the world, which is expected to generate roughly 8,000 jobs and $1.2 billion for the local and state economy. |
 Senior Vice President, Advisory Services, BSR Eric knows that "business as usual" won't guarantee success in today's turbulent economic times. Leveraging more than 15 years in the consulting field, Eric leads BSR's growing Advisory Service practice to deliver solid CSR strategies that boost the bottom line for companies while benefiting the world. Prior, Eric worked with The Natural Step in San Francisco, accelerating sustainability through strategic counsel on a broad range of corporate responsibility matters that included supply chain management and sustainable development. He also has served as Vice President at the Boston Consulting Group and was a Partner and Founding Member of the global consultancy Mitchell Madison Group. |
 Co-Founder, Eco-Dentistry Association Ina is the visionary leader of the green dentistry movement as co-founder of the Eco-Dentistry Association, an international membership organization which is greening the dental industry, and CEO of Transcendentist, Inc. a professional green dental products company. In 2003, in collaboration with her dentist-husband, she created the first green dental office in the country. In 2010, Ina was named one of the “Top 25 Women in Dentistry.” She is an intellectual property attorney and marketing and branding expert, who practiced law for 18 years. Ina is also active in the non-profit sector, serving as Board Chair of the Engage Network, and Circle of Life, and has served on the boards of the Sustainable Business Alliance and Sustainable Berkeley. She lectures and writes about green business and green dentistry, and is a graduate of the Washington College of Law and Mills College. |
 Chief Sustainability and Marketing Officer, AirDye Paul is CSO and CMO of AirDye Solutions, which created the revolutionary AirDye® technology. He has over 30 years experience in the printing industry with expertise in sustainable manufacturing practices and brand strategy. By incorporating Triple Bottom Line thinking into business planning, he helps guide the AirDye approach to achieving both good environmental practices and good business practices. Paul directed the comparative Life Cycle Assessment project to understand and document the impact of AirDye technology on the printing and coloration of textiles. AirDye is world-changing technology that manages the application of color to synthetic textiles without the use of water, providing a sustainable alternative to traditional dyeing processes. The process does not pollute water, greatly reduces energy use, lowers costs, and satisfies the strictest standards of global responsibility. |
 Director of Business Development, Serious Materials Alexis was Co-founder and Director of Business Development at Valence Energy, an energy management software start-up that was recently acquired by Serious Materials to launch Serious Energy. She is also a co-founder and advisor to SmartPowerEd.org, an educational network that trains students on smart energy technologies. Fast Company selected Alexis as one of the “Most Influential Women in Tech for 2010.” Prior to Valence, Alexis was a Fulbright Scholar to India researching the clean tech sector at The Energy Resource Institute for her book Momentum for Renewable Energy in India. Alexis also co-directed the Climate Solutions Road Tour traveling 2,400 miles across India in solar plug-in electric cars to showcase the top climate solutions. |
 Director, Corporate Sustainability, Intuit Rupesh manages corporate sustainability at Intuit, a leading software solutions provider and the makers of TurboTax, QuickBooks, and Quicken. Prior to that, he was Director of Product Management for TurboTax Business products and helped to create and launch new industry-specific versions of QuickBooks. He has also served as Manager of Learning and Development at Odwalla and Training Manager at Earth Train, an environmental nonprofit organization dedicated to providing youth leaders the skills, resources, and network to make a difference in their local communities. He has consulted for AmeriCorps, the Presidio Leadership Center, the Corporation for National Service, Gorbachev Foundation, the United Nations and various other leading social organizations around the world. |
 Chair, MBA Design Strategy, California College of the Arts, San Francisco Nathan directs this groundbreaking MBA program at CCA, which unites the perspectives of systems thinking, design and integrative thinking, sustainability, and generative leadership into a holistic strategic framework. He is a leader in describing sustainable design and a pioneer in Experience Design, Interaction Design and Information Design, speaks and teaches internationally, and is a serial entrepreneur. He speaks and teaches internationally and has written extensively on design and business issues, including, Experience Design 1.1, Making Meaning, Design is the Problem, and the upcoming Make It So. |
 President and CEO, New Resource Bank Vince leads this mission-oriented bank in San Francisco that works with businesses, nonprofits, and individuals seeking environmental and social as well as financial returns. The bank is dedicated to advancing sustainability with everything it does—lending, operations, and putting deposits to work for good. Prior, he was President and CEO of a number of San Diego financial institutions. He started his banking career in Bank of America’s International Division. He serves on the advisory board of the American Sustainable Business Council and the board of directors of California Independent Bankers, a trade association for community banks. He is also chairman of the board for the Ken Blanchard Center for Faith Walk Leadership. Vince and the bank are founding members of the Global Alliance for Banking on Values. He is a graduate of Stanford University and earned a master’s degree in environmental planning from the University of California at Berkeley. |
 Chief Revenue Officer, RecycleBank Samantha is building a sustainable profit model for RecycleBank by monetizing all consumer touch-points. Most recently, she was CMO of Passenger, the social software innovator. Prior to Passenger, she built revenue at Alloy Media & Marketing; while in her role as the EVP Development, revenue went from under $100,000 to over $160 million, and the company went public in 1999. Early in her career, Samantha managed advertising and sponsorship sales for divisions of Disney and CNET, but she began in digital marketing with Interactive Imaginations, now 24/7media. She received her BA in Comparative Literature from Hamilton College, and lives in New York City with her surfer husband and young children, Reed, and Clive. |
 Senior Consultant, Five Winds International Jeff has 15 years of consulting and software solutions expertise and has led and created sustainability initiatives for organizations across the United States and Canada. Jeff combines his business background and commitment to sustainability to offer a unique perspective on sustainability issues and their relationship to core business objectives, processes of organizations, and product stewardship and life cycle thinking. He has worked with various organizations in the consumer products, electronics, and financial and hospitality sectors. Jeff's background prior to Five Winds International was as CEO of Business Evolution Consulting (BEC), a sustainability consulting firm. Prior, he was in business development and international affairs with a high-tech communications firm and lived in London heading up the company's European business development efforts. |
 Director, Physic Ventures Andrew is a Director at Physic Ventures. Since joining Physic in 2007, he has focused on working with companies that are developing technologies, products and services to enable consumers to adopt more sustainable lifestyles. Among the portfolio company investments managed by Physic Ventures, Andrew is on the boards of Chromatin, EnergyHub, Gazelle, Halosource, Impinj and Novomer. |
Premier Sponsors
Supporting Sponsors
Contributing Sponsors
Our Partners:
