- The social startup seeks to develop partnerships with companies that would use it to build employee and customer brand engagement.
Innovations -- even ones leading to the most sustainable products of their fields, like Cascades' new Moka recycled TP -- sometimes fail not because of any inherent fault of their own, but...
San Francisco Mayor Ed Lee opens the 2012 GreenBiz Forum by talking about how the city is rethinking innovation, sustainability, and its relationship with the business community.
The clothing manufacturer's head of sustainability talks about the rules of engagement for weaving environmental initiatives throughout a recently restructured century-old brand.
Although there is a veritable flood of eco-labels on the global market -- 426 and counting -- leading companies have created at least four ways to use eco-labels to boost their brands, sales and...
Johnson & Johnson's Al Ianuzzi, author of a new book on "greener products," talks about what he's learned.
The writer and marketing consultant shares his take on the evolution of sustainability, navigating the new economy, and what companies need to pay attention to – and let go of – to...
The last throes of Solyndra mark not the end of green energy but the beginning of the industry's shift from technological innovation to market and brand innovation. Will today's cleantech darlings...
The world's second largest sports brand has been working on a cross-industry partnership to phase out hazardous chemicals in its supply chain, in response to a challenge from Greenpeace.
Sixty-six of 100 leading global brands enjoy a reputation for sustainability that outshines their performance, while other firms scarcely receive the recognition they deserve, a study published...
Creating a brand often gets lost in the frenzy of launching a new product. Too often, brand is left on the back burner. Or you make do with a quickie logo and a spec sheet. This is a false economy...
Although Chevy has sold only 600 of its highly anticipated hybrid-electric vehicles so far this year -- compared to 70,000 Silverado pickups, for example -- Mike Robinson says the Volt's future is...
With the winter holidays come major meals events and mountains of dishes. For the eco-conscious, the issue about the greenest way to get them clean becomes murky when earth-friendly soaps aren...
Having a concrete environmental mission is much easier to use in corporate marketing efforts and can lead to a much higher ROI than vague environmental initiatives do.
This week I’m fortunate enough to be at the Sustainable Brands conference in Monterey, Calif. This is my second year, and it’s proven once again why it’s my favorite conference...
Behind all those eco-friendly Earth Day ads you are no doubt inundated by these days lies a number of huge corporations that are doing next to nothing to actually walk their green talk.
This report from EcoAlign's EcoPinion series of surveys explores how the Energy Star label is fading in its impact, and suggests ways that Energy Star -- or any green brand -- can help strengthen...
When Nike first began incorporating sustainability into its business practices, the risks and opportunities we grappled with seemed distant indeed, even non-existent to most businesses....
The sustainability of food hasn't traditionally been much of a mainstream consumer issue, but the practices of Big Food have come under attack by activists, and companies are learning that...
The latest installment of MapChange 2010 measured actual and perceived sustainability efforts of major consumer shipping, food service and banking companies, revealing that while some companies...
A study of 600 of the United Kingdom's biggest brands found that only 121 companies are reducing emissions and have set sufficient goals to meet the government's climate goals by 2020.
The sixth annual edition includes data on 1,600 companies worldwide, as well as on the U....
GreenBiz looks at the salary, role, challenges, and trends of corporate sustainability...
How technology convergence is rapidly affecting buildings, campuses, neighborhoods and...
Insights from the world's biggest companies on how to capitalize on the connected...
Find great consultants specializing in sustainability. GreenBiz.com's Sustainability Consultants Directory lists great resources in sustainability strategies, energy efficiency, marketing, supply chain, recruiting and HR, and many more.
ADEPT Airmotive used Autodesk® Inventor® to develop a lighter, more fuel-efficient general aviation engine. Click here to learn more.





























