Chief Commercial Officer
Allan Traicoff is a commercial strategist who has delivered customer-centric business transformation within Fortune 500 companies around the world. With over 20 years of directing sales and marketing teams, Traicoff is known across transportation and energy sectors for business innovation and alliance formation. He joined Emergent from Shell where he was working with CSOs, NGOs and channel partners to create the world’s first sustainable aviation fuel (SAF) "inset" for use by corporations and airlines to reach their net-zero targets. Traicoff is based in Austin, Texas.