In the Loop

Nearly all jobs have the potential to “go circular” but there is a new class emerging of specific positions designed to accelerate this transition. 

A central aim of the circular economy is to curb the extraction of finite resources and to regenerate living systems. Those strategies support the preservation of biological diversity, but only if they are done right. 

The roots of overconsumption — culture, values, worldviews, capitalism — are some of the most unpopular and uncomfortable topics of conversation at any company.

A workable system must consider consumer demand and readiness, cultural differences and financial barriers.

Along with some predictions about the answers.

And why these themes will resonate more loudly in the year to come.

If the historic influx of recycling legislation in Congress over the past few years tells us anything, it’s that recycling and materials management are on the national agenda.

The material itself is not the crux of the problem.

Rethinking supply chains and infrastructure to create a circular economy is critical, but these structures and innovations will work only if consumers embrace the new models.

From Levi's first resale offering to H&M's first in-store garment-to-garment recycling system, the runaway for innovation is intriguing.