Senior Vice President
As You Sow
Conrad MacKerron is Senior Vice President at As You Sow, a non-profit that promotes corporate social responsibility through shareholder advocacy. Conrad manages corporate dialogues and initiatives on circular economy issues. He specializes in the resource efficiency of products and packaging. His current focus challenges consumer brands to stop plastic pollution by making plastic packaging recyclable, taking financial responsibility for recycling, and reducing use of plastic overall. His work has led five major brands including Target and Walmart to commit to use less virgin plastic, Apple to greatly increase e-waste take back, McDonald’s and YUM! Brands to phase out polystyrene foam packaging, and Starbucks to shift from single-use cups to reusable cups. He was formerly director of social research at Piper Jaffray Philanthropic & Social Investment Consulting, and Washington Bureau Chief for Chemical Week. He received the Socially Responsible Investment Service Award for outstanding contribution to the social investor community. He is author of Business in the Rainforests: Corporations, Deforestation and Sustainability.