GreenBiz HackCast: Turning Big Data into Sustainability Solutions


Over the weekend of November 9, software developers and entrepreneurs will converge at Code for America, in San Francisco, to participate in Hack City, a hackathon focusing on turning complex data sets into usable and effective apps. But not just any apps: The mission of Hack City is to create solutions to challenges faced by companies, cities, and others seeking to curb energy use, create smart transportation systems, and help urban denizens live better, more sustainable lives.

Hack City is part of VERGE SF, a two-day conference (November 12-13) that brings together business innovators, entrepreneurs, and leading public officials to explore the opportunities for radical efficiencies created through technology advancements in energy, buildings and transportation.

On November 7, 10am PT / 1pm ET, in a free, hour long “HackCast,” you’ll gain more insight into hackathons, VERGE, and the opportunities for programmers, cities, large companies, and entrepreneurs. You’ll hear from two companies and one city official on the data challenges they’ll be presenting at Hack City (and for which developer teams will be competing for cash prizes).

Whether you’re a technology geek or simply hack-curious, you’ll come away with a broader understanding of how data and sustainability are inextricably linked, and the growing convergence of data sets with energy and transportation systems, and the built environment.

In this free, one-hour HackCast, you will learn:

  • How a hackathon works and how it relates to sustainability
  • Specific examples of transportation, building, and city-related challenges
  • How large companies, entrepreneurs, and cities are putting apps to work to create innovative solutions to energy management, transportation flow, building efficiency, and more

Register for the Hack City Webcast


Allen Brodjeski, SmartGrid Architect, OnStar

Allen has been engaged at OnStar for the last year architecting solutions for promoting electric vehicle and renewable energy.  He has worked on rolling out the Chevy Volt vehicle services to the public through secure, scalable APIs.  These services have been demonstrated with live Chevy Volt vehicles throughout the country.

Hunter Franks, Community Manager, Mayor’s Office of Civic Innovation

Hunter focuses on the intersection of design, tech, and civic engagement. His goal is to empower San Franciscans to collaborate with their government and drive innovation in their city. Prior to his position with the Mayor's Office of Civic Innovation, Hunter was walking across California and Arizona — an experience that continues to fuel his desire to connect and engage with communities.

Alexander Gudich, Innovation Officer, Mayor’s Office of Civic Innovation

Alex focuses on leveraging partnerships to improve government efficiency and transparency while spurring entrepreneurship, innovation and economic development in San Francisco. He has a strong interest in Public-Private-People Partnerships and social entrepreneurship.

James Schwartz, Director of Strategic Marketing, Johnson Controls

Focused on emerging technologies and innovative service deployment models, Jim Schwartz brings a range of High Tech marketing and product management experience to Johnson Controls.  Previously as Director of Virtualization Solutions at Microsoft, Jim managed engagements with infrastructure and application partners to define solutions based driving awareness, ensuring field readiness, and managing joint go-to-market strategies.  Prior to Microsoft, Jim held executive positions at Wave Three Software, Cisco Systems, and FirstWorld Communications. Jim holds an M.B.A. from Miami University and a B.A. from the University of Cincinnati.


Krys Freeman, Web Project Manager, GreenBiz Group

Krys is a writer, viral media strategist and activist. A child of the digital age, she likes to be thought of as a web evangelist. She spends her free time exploring new ways to employ web technology to bring about social change, freelancing on local projects with purpose. She's worked with a number of organizations including: the Brown Boi Project, Lucina's Kitchen and the youth media arts program at United Roots - all based in Oakland. By day, Krys serves as the Web Project Manager for GreenBiz Group.

Register for the Hack City Webcast

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