Communicating Environmental Goals and Achievements Inside the Law
1:30 pm - 2:30 pm
Location:
Arizona Ballroom J-K
Companies' environmental marketing claims are strategically vital -- and an area of potential legal risk. Could your company be challenged for its public sustainability goals or its claims that a product is compostable? This session will examine environmental marketing claims that have been subject to legal challenge and explore strategies to mitigate legal risk.