Jeff Jackson is a forward-thinking executive with more than 20 years of marketing, licensing and E-commerce experience. For the past four years, he has actively led Hasbro’s relationship with Amazon, collaborating with Hasbro’s global brand teams to create unique brand integrations and align opportunities with Hasbro’s regional account teams. Jeff’s team is tasked with finding new innovations in supply chain and account management that are mutually beneficial for Amazon and Hasbro.
For instance, within his role, Jeff partners with cross-functional groups on progressive packaging solutions that offer both consumer and environmental benefits, including Frustration-Free Packaging. Jeff’s proud to be part of a combined team that consists of Hasbro’s innovative packaging engineering and sustainability teams, and Amazon’s Consumer Package Experience Team. Together, these groups continue to drive packaging innovations that allow consumers to unwrap fun with ease.
Previously, Jeff held a variety of marketing and commercial leadership roles, including global brand management for Nerf, Playskool, and many others within Hasbro’s vast portfolio of brands.
He holds a Bachelor of Business Administration degree from the University of Wisconsin.