Extending the Team: The Role of Outsourcing to Achieve Sustainability Objectives

Corporations have embraced sustainability as a key strategic initiative, however corporate sustainability teams are often resource-constrained or lack the domain expertise necessary to address the complexity of a wide range of issues that confront their organization.

GreenBiz Group partnered with Siemens in a comprehensive research study to determine what happens when internal sustainability teams seek outside resources to guide their efforts or outsource their activities. During this webcast, you’ll learn:

  • How corporations leverage outside resources to achieve their sustainability goals and objectives
  • How satisfied corporations are with their ability to address sustainability issues in-house versus finding quality outsourced assistance
  • The most commonly outsourced activities, and why
Ari Kobb
Ari Kobb
Director Energy & Sustainability

Michelle Toelkes
Michelle Toelkes
Corporate Risk Control Manager
Hallmark Cards, Inc.
Jenny Cross 
Jenny Cross

Vice President Corporate Sustainability
Mohawk Industries
John Davies
John Davies

Vice President & Senior Analyst
GreenBiz Group

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Tuesday, July 21, 2015 -
11:00am to 12:00pm

Changing Behavior Through Purposeful Work: The Journey to 100% Engagement

Every business is facing the challenge of how to engage employees around sustainability.  When employees are empowered to be instrumental agents of change, they become more purpose-driven, innovative, productive — and yes, engaged.

But how do business leaders design and deliver programs that work? Forward-thinking companies are developing programs that involve designing for both deep and broad engagement.

In this webcast, leaders and practitioners will discuss their experiences in influencing human behavior and creating an organizational culture for the greater good. You will learn how leading practitioners are developing programs that influence employee behavior and work to create a purposeful organizational culture of sustainability. You’ll also learn the three essential steps to achieve your employee engagement goals:

  1. Raise awareness with behavioral design

  2. Utilize technology to promote sustainable habits

  3. Change attitudes through immersion in corporate culture

Susan Hunt Stevens Wespire
Susan Hunt Stevens
Founder and CEO
Susan Hunt Stevens is the founder and CEO of WeSpire, the employee engagement platform company that empowers forward­ thinking global organizations to reach their greatest potential. She is a recognized expert in the use of social and game mechanics to drive positive behavior change. Previously, Stevens spent nine years at The New York Times Company, most recently as senior vice president/GM of Boston.com, one of the largest news and information sites on the Web. She is a graduate of Wesleyan University and The Tuck School of Business. She serves on the board of Xconomy, the New England Clean Energy Council, the emeritus board of the Center for Women & Enterprise and the Sustainable Brands Advisory Board.
Melissa C Aveda
Melissa Chelminiak
Director Mission
Engagement & Education Aveda Corporation

Melissa is responsible for engaging and educating all stakeholders – employees, network business partners, guests and the parent company ­ in the Aveda Mission to ensure it is well understood and well executed throughout the brand. She achieves this by leading global campaigns focused on key threats to biodiversity, an interactive digital sustainability platform, and robust community volunteerism program.
Malika Harrison
Community Engagement and Program Manager
Alcoa Foundation

Malika Harrison joined Alcoa Foundation in 2010 and has been instrumental in driving employee and community engagement for Alcoa.  She led the Company to record-breaking 62 percent employee participation rate during its annual Month of Service. She is also responsible for Alcoa's volunteer program, which includes dollars for doers (ACTION, Alcoans in Motion, Bravo!), nonprofit board placement, and retiree engagement.  Malika also oversees strategic grantmaking in Asia, Brazil, and Suriname.
Active in her own community, Malika is a member of the National Urban League, and serves on the Harlem Educational Activities Fund (HEAF) Junior Board of Directors and the Executive Board of National Council of Negro Women, Inc. - Manhattan Section. Malika holds a master’s degree in Public Relations and Corporate Communication from New York University and a bachelor’s degree in Journalism from Florida A&M University.
John Davies
John Davies

Vice President & Senior Analyst
GreenBiz Group

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Tuesday, June 23, 2015 -
10:00am to 11:00am

Zero Waste and Recycling: How Companies Manage Green Messaging

Everyone seems to be headed toward “zero waste,” but sustainability and green claims related to leading-edge waste management practices are subject to increasing scrutiny from NGOs, competitors, supply-chain partners and consumers. Without systems in place to substantiate such claims, even the most well-intentioned companies can inadvertently put their reputation at risk.

Internal systems, industry or consensus standards, supply-chain sustainability valuations and third-party verification are all tools companies are using to mitigate risk and differentiate themselves. To succeed requires developing expertise to ensure that claims are specific, appropriately qualified and adequately supported by competent and reliable evidence.

In this free, one-hour webcast you’ll learn:

  • The risks of making claims around waste-management practices, and your company’s options in managing these risks
  • The value of third-party verification and how it impacts a company’s system processes 
  • What leadership companies are doing to message their waste-related sustainability accomplishments
  • How to get your company ready for third-party verification

Scott Burns
Scott Burns
Associate Director- Purchases, Go-To-Market Purchases
Proctor & Gamble

Paul Campbell Sears
Paul Campbell
Director of Sustainability and Green Leadership
Sears Holding Corporation

Tad Radzinski
Certification Officer
GreenCircle Certified, LLC

Joel Makower
Joel Makower
Chairman & Executive Editor
GreenBiz Group

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Tuesday, June 16, 2015 -
10:00am to 11:00am

The Business Case for Transparency in the Built Environment

There is a rapidly growing movement within the building products industry to embrace transparency and avoid toxic chemicals. Programs like Declare, the “nutrition label” for building products, and the Health Product Declaration Open Standard are empowering customers to demand transparency from suppliers while creating new platforms for manufacturers to communicate the sustainability attributes of their products.

But chemical ingredients lists and the myriad of assessment tools can be complicated and confusing, often leading to information overload, especially for non-scientists. There is a need for tools and technology platforms that simplify and prioritize the most critical information in an elegant and easy-to-use form.

In this one-hour webcast, you’ll hear how companies are embracing transparency as a key to long-term success, and how public disclosure programs like Declare, and building project management tools like GreenWizard add legitimacy to transparency efforts and help distinguish leaders from their competition. 

Among the things you’ll learn:

  • How material selection decisions affect for human and environmental health.
  • How to find and specify healthy building materials.
  • How to utilize transparency platforms to ensure the health of my employees
  • How to create a successful and profitable business strategy around transparency.
Rochelle Routman
Vice President of Sustainability
Mohawk Flooring
 James Connelly - Living Product Challenge
James Connelly
Living Product Challenge

Rick Crawford
Account Manager & Sustainability Strategist
GreenWizard Inc.
Jasmine Madson
HKS DesignGreen
  Joel Makower GreenBiz
 Joel Makower
 Chairman & Executive Editor
GreenBiz Group

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Tuesday, June 9, 2015 -
10:00am to 11:00am

Microsoft’s Carbon Fee: How to Create a Virtuous Cycle of Investment & Action

Can a carbon fee drive the long-term health of your business?

When Microsoft built the cost of carbon into its business decisions three years ago, the company demonstrated leadership and a commitment to sustainability for its staff, investors, customers and stakeholders. By integrating carbon accounting across the business, the fee created a virtuous cycle of environmental responsibility and the financial means to accelerate it.

Now, Microsoft is sharing its story and insights to inspire and catalyze other organizations to take similar measures.

In this free, one-hour webcast you’ll learn:

  • How a carbon fee helped Microsoft drive accountability, boost efficiency, drive innovation, purchase green power, and support sustainable community development.
  • How the carbon fee created a virtuous cycle of action and investment and measure the impact of its environmental footprint.
  • Microsoft’s vision for technology innovation enabled by its carbon-fee fund investments.
  • How other organizations can implement their own carbon-fee model.

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Tuesday, May 26, 2015 -
10:00am to 11:00am

Leveraging Sustainability Data to Create Value Beyond Reporting

Companies are investing significant efforts to report on their corporate or product environmental footprints. However, many do not spend much effort reflecting on this information and considering how the metrics they’ve put in place to support disclosure can inform other areas of their work. By looking beyond reporting to risks and opportunities, sustainability leaders can bring a quantitative focus to their company’s sustainability planning.

In this free, hour-long webcast, Quantis International’s CEO Emmanuelle Aoustin and U.S. Managing Director Jon Dettling will be joined by executives from global apparel and food companies to discuss getting the most out of your sustainability data. You’ll hear examples of how leadership companies are leveraging the data they use for reporting to address core business issues.

During this webcast, you’ll learn:

  • New ways to leverage the footprint data you may already be producing
  • How to use quantitative goals to focus sustainability work across the company and into the value chain
  • Examples from companies that have fine-tuned their sustainability efforts based on metrics 

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Tuesday, May 12, 2015 - 11:30am
Sponsored by: 
Quantis International

Sustaining America’s Cities: The Role Businesses Can Play

The global rise of cities has been unprecedented. In 1800, 2% of the world’s population lived in cities. Now it’s 50%. Every week, some 1.5 million people join the urban population, through a combination of migration and childbirth.  At the same time, cities are faced with challenges to prepare for droughts, extreme heat days, and other effects of climate change. How will these cities sustain themselves and what role can businesses play? 

Several US cities have taken a proactive stance in planning for this challenge. To succeed — economically, culturally and environmentally — cities must accommodate new individuals, maintain standards of livability, prepare for threats like water scarcity, more intense storms and compete for talent and brand leadership with other cities.  Their ability to do this successfully has major implications for the private sector as well.  Corporations are attracted by a reliable, talented workforce.

In this free, hour-long webcast, current and former sustainability directors from three major US cities - Matt Petersen from Los Angeles, Katherine Gajewski from Philadelphia, Brian Swett from Boston -  will share their experiences in setting strategy, developing public-private partnerships, and making a citywide sustainability strategy work for residents, businesses and other stakeholders.  Clinton Moloney, Managing Director at PwC and Shana Rappaport from GreenBiz will moderate.

During this webcast, you’ll understand:

  • The case for sustainable cities
  • Lessons from the front lines on the challenges cities face as they become more sustainable – and strategies that are making a difference
  • How cities and businesses can partner to play an active role in one another’s success


Clinton Moloney, Managing Director, Sustainable Business Solutions, PwC

Clinton Moloney is Managing Director and leader in PwC's Sustainable Business Solutions advisory team with over 16 years of strategy consulting experience focused on helping clients frame and mobilize sustainability-driven business transformation in the US, UK, Australia and South East Asia.

Clinton currently serves as a Vice Chair of the Board of the Coro Center for Civic Leadership in San Francisco, CA, and a National Board member of Friends of the Children based in Portland, OR. He has worked with executive leadership at multiple Fortune 500 companies and has extensive experience mobilizing entire organizational systems, including internal (e.g., C-suite & middle management) and external stakeholders (e.g., customers & suppliers), around sustainability goals to help foster innovation.

In his role as a Managing Director in the Sustainable Business Solutions group, Clinton has two focus areas: The first is to help our most significant clients transform their businesses for a more sustainable future; the second is to find ways to leverage PwC’s platform to transform the financial system through new approaches to measurement, valuation and materiality.

Matt Petersen, Chief Sustainability Officer, City of Los Angeles 

Before joining the Mayor’s office, Matt served as President and CEO of Global Green USA for 19 years. Passionate about improving the lives of those in need, combatting climate change and greening communities, Petersen focused the organization on greening affordable housing, schools and cities (including LA).  Petersen led the organization in the green rebuilding of New Orleans after Hurricane Katrina, and later to communities devastated by Hurricane Sandy. Matt is a board member of Global Green USA and Habitat for Humanity of Greater Los Angeles, as well as is a member of the Council on Foreign Relations and an advisor to the Clinton Global Initiative.

Katherine Gajewski, Director of Sustainability, City of Philadelphia

Katherine Gajewski is the Director of Sustainability for the City of Philadelphia. She leads the implementation of Greenworks, the city’s comprehensive sustainability plan.  In this role she works with city government partners and external stakeholders to advance progress across 15 targeted goals. Since the plan was launched by Mayor Nutter in 2009, Greenworks has received broad support within Philadelphia, has garnered national and international attention, and has positioned Philadelphia as a leader in urban sustainability.  Katherine is active nationally as co-chair of the Urban Sustainability Directors Network, a peer-to-peer network of local government professional from cities across the U.S. and Canada working to share best practices and accelerate the
application of good ideas across North America.

Brian Swett, Former Chief of Environment, Energy and Open Space, City of Boston

In January 2015, Brian Swett stepped down after completing two and a half years as Chief of Environment, Energy and Open Space for the City of Boston. His Cabinet was comprised of the Inspectional Services Department, the Environment Department, and the Parks and Recreation Department. Mr. Swett served as the Mayor’s appointee to the boards of the Massachusetts Water Resource Authority (MWRA), Boston Groundwater Trust, Boston Harbor Islands Alliance, and the Boston Harbor Islands Partnership. Mr. Swett also represented the City on the Boston Green Ribbon Commission, the State’s Global Warming Solutions Act’s Implementation Advisory Committee and the State’s Energy Efficiency Advisory Council. 


Shana Rappaport, Director of Engagement & Correspondent, VERGE®, GreenBiz Group

Shana's mission is to advance large-scale, systemic solutions to accelerate climate stabilization. Her role at GreenBiz focuses on scaling and supporting the growing VERGE ecosystem globally, unleashing the game-changing potential at the nexus of energy, transportation, building and information technologies. She previously worked as the director of education for Bioneers.


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Tuesday, April 21, 2015 - 1:00pm
Sponsored by: 

Savings-as-a-Service: Commercial Real Estate Meets Disruptive Financing via the IoT

With climate and energy concerns putting new pressures on companies, energy efficiency is back in the limelight. While most corporations "get" the value and positive impact of being more energy efficient, financing upgrades remains an obstacle. 

But innovative financing models are changing that, such as Enlighted’s Global Energy Optimization program, a nothing-down option that uses the energy savings from advanced lighting as an asset. Beyond energy savings, innovative companies are using Internet of Things (IoT) applications to maximize workplace comfort and drive new efficiencies.

In this free, one-hour webcast, you’ll hear case studies based on this model. Among the things you’ll learn

  • How companies can bring their buildings into the Internet of Things
  • The benefits of IoT-enabled buildings, from energy savings to workplace comfort
  • How Big Data creates new workplace efficiencies
  • How companies can leverage energy savings to create valuable building intelligence
  • The potential savings when scaled across a building platform.
Tuesday, February 24, 2015 - 1:00pm
Sponsored by: 

How Companies and Procurement Standards Can Protect Forests

Global concern over the health of forest ecosystems has grown in recent years. With good reason: Forests are critical to the health of our environment and our economy. For example, 53 percent of U.S. drinking water originates from forestland, and these same forests offset 12 percent of U.S. CO2 emissions. Yet forests face serious challenges from development, intergenerational land transfer and irresponsible forestry practices at a time when global demand is ever-increasing.

Forest certification standards emerged in the 1990s to provide the market with confidence that forest products come from responsibly managed forests. Today, demand for certified forest products outstrips supply, according to a 2012 report co-authored by the United Nations Environment Programme.

The Sustainable Forestry Initiative launched a new set of standards in January 2015 which represents the interests of land managers, government agencies, industry, tribes, academics and researchers working together for the future of forests.

Many corporations are taking a stand on the future of our forests and are making direct investments in forests as part of their corporate strategies.

In this free one-hour webcast, you’ll learn:

  • Why forests matter as a solution to clean water, clean air, biodiversity, climate change and sustainable communities and more.
  • How responsible procurement of forest products can make a difference.
  • How forest certifications are a proof point of responsible forestry in a much larger conversation around the future of forests.
  • What a large multinational corporation is doing to invest in that future through philanthropy, paper procurement decisions and policies, forest carbon investments and more.
Tuesday, February 10, 2015 - 1:00pm
Sponsored by: 
Sustainable Forestry Initiative

State of Green Business 2015

Join us for the release of the eighth annual edition of State of Green Business, GreenBiz Group’s award-winning annual report.

Each year, the report looks at 10 key trends and dozens of metrics assessing how, and how much, companies are moving the needle on the world’s most pressing environmental challenges. The report is produced in partnership with Trucost, a world leader in helping companies, investors, governments, academics and thought leaders to understand the economic consequences of natural capital dependency

In this one-hour webcast, coinciding with the report’s release, GreenBiz Group chairman and executive editor Joel Makower, Trucost CEO Richard Mattison and GreenBiz vice president and senior analyst John Davies will unveil the report and provide insights into key trends in sustainable business and the sustainability profession.

Among the topics: 

  • How open innovation is becoming a key corporate sustainability strategy
  • The growing movement toward science-based goals
  • The top-reported key performance indicators of more than 1500 companies
  • Which company impacts are changing, and why
Tuesday, February 3, 2015 - 1:00pm