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Article
Innovations -- even ones leading to the most sustainable products of their fields, like Cascades' new Moka recycled TP -- sometimes fail not because of any inherent fault of their own, but because they're launched at the wrong time.
by Marc Stoiber
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Article
Companies that have been engaged in environmental initiatives but haven't been communicating them are surprisingly common. Here's how to find not-so-buried treasure when it comes time to highlight your green cred.
by Marc Stoiber