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Walmart is asking bread makers to bake in sustainability. Can they rise to the occasion?
by Marc Gunther
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The retail giant has come a long way in surveying and measuring the sustainability of its supply chain, but Jeff Rice, Walmart's director of sustainability, says there's still a long way to travel.
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Walmart has awarded the World Resources Institute a $420,000 grant to help create a set of accounting tools for companies to measure the carbon footprint of their supply chains. The WRI will also use the grant to produce the "Green Standards Guide," a resource book examining environmental certifications, WRI said Thursday.