Displaying 1 - 3 of 3
It's hard to stay profitable if your company doesn't know what's needed where. Locational data holds the key to electrifying performance.
January 16, 2015 by Matt Lehrman
Combine Big Data with behavioral psychology to encourage greener actions by companies and consumers.
August 27, 2014 by Stephanie Draper
The President's re-election campaign used the power of microtargeting to influence voters -- an approach green marketers can mimic to drive adoption of green products.
November 30, 2012 by David Wigder