Displaying 1 - 6 of 6
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Article
Despite the well-trod cliché that a journey to sustainability is a marathon and not a sprint, Nike, with its Considered design ethos, shows all the signs of being in it for the long haul.
by Marc Gunther
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Article
Lorrie Vogel, the head of Nike Considered, talked about the company's closed-loop ethos, why sustainability has to start from within, and how the company turned 13 million plastic bottles into World Cup jerseys.
3
Article
The Eco Index, launched last summer by a coalition of companies in the apparel industry, is shaping up to be a useful tool for companies across the spectrum, from wool socks to haute couture.
4
Article
A renaissance in biology, chemistry and nanotechnology is breeding innovations in technologies that can address environmental problems, such as efficiency or recycling.
5
Article
In the first of our series on the biggest trends in green business practices in 2010, we look at the ways the world's biggest consumer brands -- P&G, Unilever, Kraft and others -- have stepped off the sidelines and into the green arena.
by Joel Makower
6
Article
Small companies have the nimbleness to achieve radical innovations, but they lack scale. On the other end of the spectrum are large companies that have the scale, but they face the uncertainty of trying to do something that is working in a radically different way.