Displaying 1 - 25 of 390
1
Article
Sponsored: Shifting customer expectations and net zero goals mean companies need to tap into new data to unlock value from more sustainable products and services.
by Ron Kinghorn
2
Article
Sponsored: Herbal Essences shares how partnerships help the brand fuel growth and be a force for good.
3
Article
Sponsored: Innovation will be the driver of sustainable behavior change. Jerry Porter, Chief R&D and Innovation Officer at P&G Fabric & Home Care, explores the full picture through the lens of Tide.
by Jerry Porter
4
Article
Consumers express growing interest in purchasing greener products despite growing skepticism about environmental marketing claims. Can both be true?
by Joel Makower
5
Article
Sponsored: Todd Cline of P&G Fabric Care shares key takeaways from Tide’s cold water journey and a recent WWF study around creating lasting behavior change.
by Todd Cline
6
Article
Companies must help consumers understand what it means to tackle the climate crisis.
7
Article
Still, there is huge demand for sustainable products designed to meet customers' core needs.
8
Article
As inflation rises, consumer advocacy organizations can help guide government, business and others toward priorities like sustainabiliy.
9
Article
Sponsored: New research from URW reveals strong customer demand for eco-conscious products and environmentally responsible practices from companies.
10
Article
Assume that people buying your products don't know what a carbon footprint is — and then meet them on their terms.
11
Article
Sponsored: Consumers have rewired all aspects of their lives due to COVID-19 and now businesses must figure out their response to these trends.
13
Article
There is almost universal agreement globally that society should respond to climate change with the same urgency as it has responded to the COVID-19 pandemic.
14
Article
If we don’t reduce the habits of our “people of plenty,” we share more harm in our combined near future.
15
Article
Sponsored: Over 200,000 products have been certified as more sustainable through Amazon’s Climate Pledge Friendly program and the company is seeking to partner with more brands.
by Adam Werbach
16
Article
One of the biggest environmental impacts is associated with the food for meat-eating pets, a product category that contributed at least 64 million metric tons of greenhouse gas emissions annually as of 2017.
18
Article
Beyond recycling, brands should be making investments in the other two Rs.
19
Article
Innovative ideas include COS clothing starting its own resale site, and Feather furniture building its own furniture to rent out.
by Holly Secon
20
Article
According to a new World Wildlife Fund report, the popularity of internet searches for sustainable goods around the world has increased by 71 percent in just five years.
21
Article
Some apparel brands are distinguishing themselves by using traceabilty technologies to create closer connections with consumers and prioritize a more circular approach.
by Phil Rosen
22
Article
The British fashion brand launched ‘made to last’ sustainability manifesto geared at transforming into a fully regenerative and circular business model by 2030.
24
Article
The intention-action gap gives rise to the opportunity for brands to step up and help their customers do better.
by Diane Osgood