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'Mesh companies' -- new enterprises based on sharing goods and services -- have the ability to redefine the nature of gift-giving this holiday season and beyond.
by Lisa Gansky
Nonprofits, electric utilities, the government and researchers are all trying to make Black Friday shopping sprees as environmentally friendly as possible -- if that's not an oxymoron in the extreme.
The partnership between the CEO of a $157 billion global industrial goods and financial services juggernaut and a much smaller online crowdsourcing firm highlights how innovation can be put to work at even the world's largest firms.
by Adam Aston
The monthly Green Confidence Index shows that employers are losing ground among ?major institutions' green commitments?, while confidence in other institutions is holding steady.
Most mainstream consumers are not willing to sacrifice price, performance and/or quality to buy more sustainable products. But what if we could completely shift consumer’s environmental habits by providing monetary rewards for doing the right thing?
The Green Confidence Index for the second quarter of 2010 shows that consumer attitudes toward green purchases, corporations and politicians are declining as the recession drags on and recovery stalls.
The World Business Council for Sustainable Development WBCSD has identified alarming levels of growth in urbanization and consumption in a new report, along with a potential path for businesses to follow to foster a transition to sustainability.
by Robert Kropp
The newest frontier in sustainability -- sustainable consumption -- advocates a system that allows individuals to meet their needs without disrupting the planet's healthy ecosystems. Once framed as a limitation on business, sustainable consumption actually represents a new set of opportunities for companies, and some have already begun to find novel ways of delivering value without unduly taxing natural resources.
In discussions and theories about why consumers choose green products, there's little talk of brand. There is, in fact, a big correlation. And new research is showing a triumph of brand over initial gut-reaction.
Using feelings to guide purchasing is a surprisingly rapid and consistently more effective to rely on the gut than on the gray matter when shopping.
U.S. consumers' interest in green products is eroding as anticipated green purchases drops, according to the latest report from the monthly Green Confidence Index.
At the Monterey Bay Aquarium's 'Cooking for Solutions' conference, the closing speech by author and activist Marion Nestle highlighted how changing the world's diets has already begun -- from the bottom up.
According to the latest Green Confidence Index, U.S. consumers' interest in green products is showing modest growth amid brand confusion and economic concerns.
In this exclusive interview, eBay CEO John Donahoe talks about sustainable commerce, the importance of authenticity, his buzz on Bloom fuel cells, and helping his mother clean out her closets.
by Heather King
It's that time of year again, when a number of companies try to persuade us that, in honor of Earth Day, we can shop our way to a cleaner, greener planet.
The author of the 1990 book "The Green Consumer" (and the founder of GreenBiz.com) looks back at 20 years of green consumerism and ponders whether the whole exercise is a distraction.
by Joel Makower
The U.S. Environmental Protection Agency and U.S. Department of Energy announced efforts to bolster the Energy Star program Friday, days after a survey suggested the brand could be losing its edge in the marketplace.
Sprint Nextel upped its green credentials before Congress Tuesday with testimony that it had developed a green design scorecard for new products and would vastly expand its wireless phone recycling program.
Can a company dedicated to buying and selling goods thrive while trying to convince people to consume less? eBay and its dedicated green team are working to promote the benefits of buying used products as the only kind of green shopping.
The sustainability of food hasn't traditionally been much of a mainstream consumer issue, but the practices of Big Food have come under attack by activists, and companies are learning that reducing waste and inefficiency can keep their coffers, and plates, full.
by Joel Makower
Business has officially entered The Age of Sustainability, and businesses that don't figure in sustainability aren’t likely to survive. Here’s a look at the reasons why as well as pointers on how your company can adapt to the change.
by Mahesh Pethe
What happens when green business meets cleantech? When those companies are like Best Buy, Autodesk and Serious Materials, you get firms that align their products and services with efforts to foster sustainability -- and in some cases guide the marketplace toward broader and deeper adoption of environmentally responsible practices.
The latest Green Confidence Index survey of consumers shows that, while there is appetite for green products in the marketplace, perceived price premiums and general concerns about the economy are holding growth in check.
(Episode 102): The CEO of OPower talks to GreenBiz.com senior writer Marc Gunther about how a simple smiley face can get energy hogs to become energy misers, and how utilities are seeing the light in using behavioral science to drive their quest for efficiency.