Suzanne Shelton

Founder of Shelton Group and Senior Partner

ERM Shelton

Suzanne Shelton is a senior partner at ERM Shelton, the nation’s leading marketing communications agency entirely focused in the ESG space. She regularly counsels C-level executives at Fortune 1000 organizations on how to best define and leverage their sustainability approaches to drive business results. She currently serves on the board of BioLogiQ and the executive advisory board of Cyclyx, and recently served on the board of the American Council for an Energy Efficient Economy (ACEEE). Ms. Shelton offers insights and inspiration on conference stages around the country, guest writes for the likes of Fast Company, Green Builder and GreenBiz, and directly manages a team of leaders who, collectively, have made Shelton Group a success story since 1991.

Here's how to tell your circularity story to consumers

May 23, 2024

by Suzanne Shelton

By offering circular models to consumers, brands can become heroes and help people view themselves as eco-friendly.
How to avoid backlash for telling your sustainability story

March 22, 2024

by Suzanne Shelton

Companies should clearly align their business strategy with their sustainability communications decisions.
- Marketing & Communication
- Corporate Strategy
Want to stop greenhushing? Make sustainability a strategic growth decision

February 20, 2024

by Suzanne Shelton

Purpose plays an important role, too.
How to get the credit you deserve

January 25, 2023

by Suzanne Shelton

Companies must help consumers understand what it means to tackle the climate crisis.
What should we call this thing we do?

December 8, 2022

by Suzanne Shelton

A sustainability communication expert's view on how companies can best approach ESG issues.
Don’t let your brand be a baby wrapped in plastic

June 13, 2022

by Suzanne Shelton

It’s time for brand messaging and systems of production to come full circle. It’s time to get back to using things up and wearing them out.
- Marketing & Communication
- Circularity 22
Two ways the SEC’s climate disclosure proposal is good for your brand

April 12, 2022

by Suzanne Shelton

The bigger opportunity, though, is the longer-range one.
- Marketing & Communication
- ESG
Americans love recycling — they have no idea how it works

April 8, 2022

by Suzanne Shelton

Many Americans have lost faith that our recycling system actually recycles anything. And it matters that they think the system is broken.
- Circular Economy
What the Russian attack on Ukraine means for sustainability

March 15, 2022

by Suzanne Shelton

It's time to rally the world to dramatically change its energy consumption.
- Policy & Politics
4 takeaways from GreenBiz 22

February 28, 2022

by Suzanne Shelton

At GreenBiz's flagship annual conference, corporate leaders highlighted these focus areas, from investor engagement to net zero.