When junior employees see “pls fix” in an email, they know to drop what they’re working on and jump on the latest, probably time-intensive request from the boss. Those requests are never quick, easy, or convenient. (“Pls fix” wouldn’t inspire memes if they were!)
Consumers around the globe are craving more sustainable products, and brands are struggling to figure out how to deliver on their recycled content goals. Chemical recycling, also known as advanced or molecular recycling, will be a crucial part of the solution set for brands to meet plastics and packaging goals.