Why we can't stop talking about greenwashing January 17, 2023 by Joel Makower If we don’t know what greenwashing is, how can we avoid it or fight it? Marketing & Communication Greenwashing
Greenwashing terms to avoid at any cost January 4, 2023 by Elsa Wenzel Want to be true in advertising, earn trust and avoid lawsuits? Steer clear of this lingo (and use other terms with care). Marketing & Communication Greenwashing
Want to avoid greenwashing? Be clear about what it means December 15, 2022 by Deonna Anderson Companies need shared definitions of this and related terms. Carbon Removal VERGE Greenwashing VERGE Net Zero
What to know about Europe's new anti-greenwashing laws December 13, 2022 by Leonardo Bonanni Supply chain transparency is crucial to building consumer trust in the face of greenwashing. Policy & Politics ESG Greenwashing
Rules for a net-zero energy strategy November 10, 2022 by Sarah Golden Talk is cheap, and decarbonization is difficult. Renewable Energy Greenwashing
UN experts demand crackdown on greenwashing of net-zero pledges November 10, 2022 by Adam Morton High-level group releases report at COP27 saying policies should be ‘about cutting emissions, not corners.’ COP Greenwashing Net Zero
How to greenwash like a pro October 3, 2022 by Joel Makower Satire, obviously. Marketing & Communication Greenwashing
Citizens disillusioned about progress on corporate sustainability, poll finds September 20, 2022 by Cecilia Keating Still, there is huge demand for sustainable products designed to meet customers' core needs. Consumer Products Consumer Trends Greenwashing
Will Stanford’s Doerr School of Sustainability be polluted by fossil-fuel money? July 27, 2022 by Grant Harrison Big Oil is a big backer of a new school devoted to sustainability. Are they leveraging the lessons learned by Big Tobacco? Oil & Gas Greenwashing
Consumers need better protection from misleading green claims, study warns July 7, 2022 by Michael Holder A new study finds that greenwashing works, but targeted interventions and education can reduce vulnerability to claims. Marketing & Communication Consumer Products Greenwashing