Naked Juice and Earthbound Farm have each debuted packaging made with 100 percent post-consumer recycled content, some of the first instances of 100 percent recycled packaging for food and drink products.
The company's sustainability goals, part of the Ambition 2030 campaign, include making its packaging 100 percent recyclable or reusable in the next 10 years.
Mustan Lalani, global director of environmental policy at Tetra Pak, says a phrase coined by Ruben Rausing, the company's founder, continues to guide its work. The phrase? "A package should save more than it costs."
