Skip to main content
Circular Economy

Shifting your Business Model: How to Resale

September 14, 2020

How can your company implement a resale business model?

The resale of used, worn or simply returned consumer products, also known as recommerce, holds tremendous promise for the retail industry. Beyond diverting substantial landfill waste, resale represents a rapidly growing revenue opportunity with a market valued at $20 billion in the apparel industry alone. But despite clear environmental benefits and new financial opportunities, only a handful of companies are implementing secondary sales models. From reverse logistics, quality control, customer expectations and revenue cannibalization concerns, companies must overcome a multitude of considerations and complexities. Join this breakout to learn how organizations at the forefront of the recommerce industry are tackling these challenges, and what it took them to build an effective, lucrative resale business model.


  • Gwen Cunningham, Lead Circle Textiles Programme, Circle Economy
  • Cynthia Power, Director, EILEEN FISHER Renew